Director of Strategic Communications for Blue Cross NC developing and executing enterprise communications strategies. Leading cross-functional teams and advising senior leaders to strengthen organizational reputation and trust.
Responsibilities
Develop and execute clear, compelling communications strategies that prepare stakeholders for enterprise decisions and reinforce trust in organizational direction.
Provide narrative leadership and contextual framing that helps audiences understand the “why” behind policies, products, and priorities.
Ensure all communications connect to enterprise strategy, market realities, affordability priorities, and organizational purpose.
Shape the internal and external environment to build trust, reinforce credibility, and reduce friction for business operations.
Anticipate areas of sensitivity or risk and proactively prepare messaging that support safe, confident rollout of key initiatives.
Translate policy, regulatory, and market insights into communications actions that strengthen the organization’s reputation and narrative authority.
Connect dots across divisions, ensuring unified messaging and cohesive stakeholder preparation.
Serve as an integrator who brings clarity and alignment among Brand, Performance Marketing and Corporate Social Responsibility teams.
Requirements
Established ability to develop and execute enterprise-level communications strategies that align with business objectives and drive measurable organizational impact.
Proven experience advising senior leaders and managing high-profile stakeholder engagements, including state and national audiences, on complex and sensitive issues.
Enterprise-level operational and analytical acumen, including oversight of agency partnerships, budgets, and performance metrics, with the ability to translate data and KPIs into strategic action.
Successful ability to lead, develop, and retain high-performing teams, with a consistent focus on talent growth and leadership effectiveness.
Demonstrated expertise in public relations and media management, including proactive media engagement, issues response, and reputation management.
Proven ability to manage high-stakes crisis situations in healthcare or regulated settings, including rapid response, stakeholder coordination, and executive counsel.
Benefits
Medical, dental, and vision coverage along with numerous health and wellness programs
Parental leave and support plus adoption and surrogacy assistance
Career development programs and tuition reimbursement for continued education
401k match including an annual company contribution
Work-life balance, flexibility, and the autonomy to do great work
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