Marketing Project Specialist coordinating marketing initiatives for Cruise Planners. Collaborating across departments to execute marketing programs and managing various deliverables.
SP
Hybrid Promotional Products Marketing Manager
Posted last week
About the role
- Marketing Manager developing brand strategies for Staples Promotional Products. Leading integrated campaigns and managing team performance to drive business goals.
Responsibilities
- Developing and evolving SPP’s brand strategy to align with business goals and vision
- Leading the development, execution, and measurement of integrated brand campaigns (digital, print, social, experiential)
- Owning the strategy and execution of internal and external brand events
- Overseeing the direction of brand merchandise collections for events, selling moments, employee engagement, and customer gifting
- Collaborating with cross-functional teams (Sales, Merchandising, Business Development, .ca/eCommerce)
- Managing the brand marketing budget and reporting on campaign performance
- Leading, coaching, and developing a high-performing team of 4–6 direct reports
Requirements
- Bachelor’s degree in Marketing, Communications, Business, or a related field (or equivalent work experience)
- 4+ years of experience in brand marketing, integrated marketing, or related fields
- 1+ years of management experience leading direct reports
- Bilingual in English and French—written and verbal proficiency (preferred)
- Experience in paid media campaign planning and execution (social, programmatic, or search)
- Strong B2B marketing background, especially in promotional product or high-growth environments
- Proficiency in copywriting for digital, social, and campaign messaging
- Familiarity with eCommerce, lead generation, and full-funnel campaign execution
- Understanding of brand merchandising and product storytelling
- Experience working with or managing external agencies or vendor partners
Benefits
- Inclusive culture with associate-led Business Resource Groups
- Vacation Allotment and Holiday Schedule
- Online and Retail Discounts
- Company Match RRSP
- Physical and Mental Health Wellness programs
- Bonuses and other forms of variable compensation
Job title
Job type
Experience level
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Not specified
Degree requirement
Location requirements
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