Senior Manager leading marketing strategy for retail technology and incubation initiatives at HP. Building a marketing function to drive growth and innovation across all touchpoints.
About the role
- Pricing & Marketing Specialist responsible for integrating pricing strategies and marketing initiatives in automotive aftermarket. Collaborating across teams to ensure competitiveness and profitability.
Responsibilities
- Drive profitable growth by integrating strategic pricing and marketing initiatives.
- Ensure pricing decisions are data-driven and responsive to market conditions.
- Plan and execute marketing campaigns across traditional and digital channels.
- Collaborate with Sales and Finance to ensure pricing is competitive and profitable.
- Monitor market trends, competitor pricing, and customer feedback.
- Analyze marketing performance metrics and deliver actionable insights.
- Prepare regular reports on pricing performance, market trends, and campaign effectiveness.
Requirements
- Bachelor’s degree (or equivalent) in Business, Marketing, or a related field.
- Strong analytical skills with proficiency in Excel or similar tools.
- Experience with pricing models, elasticity analysis, and margin optimization.
- Familiarity with CRM and marketing automation platforms (e.g., Salesforce, HubSpot).
- Understanding of digital marketing channels (SEO, SEM, email, social media).
- Ability to interpret market research and customer insights.
- Knowledge of B2B marketing principles and pricing strategies.
- You must have the legal right to work in Australia without the need for company sponsorship.
Benefits
- Professional development opportunities
- Collaborative environment with exciting assignments
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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