Marketing Manager driving positioning and communication of ICEYE’s insurance offerings globally. Leading integrated marketing campaigns and collaborating with sales and partners.
About the role
- Marketing Analyst executing B2C capture campaigns and managing social media for top Brazilian education group. Leading performance media and contributing to educational marketing strategies.
Responsibilities
- Plan and execute acquisition campaigns;
- Manage social media and content production;
- Oversee performance marketing and paid media;
- Manage CRM and marketing campaigns (HubSpot);
- Coordinate pedagogical and commercial events;
- Manage processes and projects;
- Oversee the marketing budget;
Requirements
- Bachelor’s degree in Marketing, Business Administration, Advertising, or related fields;
- Preferred: certifications in performance, CRM, inbound, social media, or project management;
- Proven experience in educational marketing (decisive advantage). Experience in a school environment;
- Experience in B2C acquisition and performance media;
- Knowledge of CRM (HubSpot);
- Strong skills in campaign planning and project management;
- Experience with social media and content production;
- Experience managing multiple agencies and vendors simultaneously;
- High energy, resilience, and an ownership mindset;
- Ability to work in a fast-paced environment with frequent change;
- Organized, structured, and process-oriented;
- Excellent communication with families, students, pedagogical teams, and leadership;
- Ability to solve problems and propose solutions autonomously;
- Emotional intelligence to operate in sensitive contexts within the school environment;
- Availability for weekend events or evening hours (on-site at the school);
Benefits
- Profit sharing: celebrating results is part of the Cogna way.
- Meal or food allowance: provided via a flexible benefits card.
- Health insurance: a comprehensive plan with dependent coverage and copayment.
- Dental coverage: available to keep your smile healthy.
- Tuition assistance for undergraduate and graduate studies: access to our educational institutions for you and your dependents (spouse and children).
- Day off on your birthday: choose a day to relax and celebrate.
- Univers pharmacy discount program: savings on a variety of medications.
- Corporate university: multiple free courses and learning paths in our corporate university to help you continue growing with us.
- Discounts on books: access to discounted titles from our publishers.
- Wellhub (Gympass): to help you stay active in your daily life.
- Conexa: free psychological counseling to support your mental health.
- Ninho Program: a program dedicated to families expecting a new baby.
- Valoriza - Internal Recruitment Program: to accelerate your career through internal opportunities.
Job title
Job type
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