Marketing Manager for Meta Ads handling strategic planning and optimization of performance campaigns. Collaborating with various teams to enhance Meta Advertising effectiveness and budget management.
About the role
- AVS Marketing Excellence Manager executing national programs to enhance GEHC AVS branding. Collaborating with teams for project management, marketing communications, and customer interactions.
Responsibilities
- Partner with business leadership to manage branding, product and/or services promotion
- Participate in long-term planning, and contribute to the overall business strategy
- Drive customer communications program success in the areas of marketing communications, digital communications & events management
- Build up & enhance stronger GEHC AVS brand awareness via mega events, exhibition e.g. CMEF, CIIE, CAME etc.
- Internal marketing and communication, e.g. AVS Winning Club, AVS internal newsletter, AVS townhall etc.
- Operate AVS social media and digital marketing to enhance AVS branding via online channel
- Responsive to requests from GEHC Central Marcom and PR team on GEHC level event and programs.
- Interact with the segment, sales and application team on promotion collateral required for solution promotion.
Requirements
- Bachelor’s degree in marketing, commercial, business administration or related field
- 10+years' experience in Marketing/Marcom, Product Marketing or related field
- Healthcare industry preferred (to-B), better with experience in AVS related area
- Project management skills, e.g. event planning, execution, video, KV etc.
- Strong leadership with excellent communications skill.
Benefits
- Relocation Assistance Provided: No
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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