Regional Sales Manager expanding distribution for Silver Oak's wine brands in Northeast USA. Leading field sales strategy and building key customer relationships across New York and surrounding states.
Responsibilities
Own and execute the territory sales strategy in partnership with sales leadership and distributor management.
Grow on- and off-premise business by identifying opportunities, opening new accounts, and deepening existing relationships.
Work in the field an average of four days per week, independently and alongside distributor sales teams and managers.
Collaborate closely with distributors to achieve volume, placement, and prestige goals.
Lead compelling in-person and virtual tastings, trade events, and wine dinners (including evenings and weekends).
Deliver impactful brand education, training, and coaching to distributor sales representatives and leadership.
Manage pricing, programming, inventory, and allocations to protect brand integrity and maximize performance.
Lead, coach, and develop Field Sales Managers, fostering accountability, ownership, and continuous improvement.
Support FSMs with territory coverage, execution, and administrative responsibilities.
Forecast sales and expenses, manage budgets, and deliver quarterly sales goals.
Analyze sales data, market conditions, and performance metrics to inform strategy and execution.
Build and maintain strong cross-functional relationships with wholesale, inside sales, marketing, and winery teams.
Requirements
Bachelor’s degree in business or related field, or equivalent experience.
Minimum 3 years of relevant sales experience; wine industry experience strongly preferred.
Proven success driving business development and increasing case volume.
Strong existing relationships with key on- and off-premise accounts.
Experience managing supplier–wholesaler relationships at sales and management levels.
Excellent selling, presentation, and public speaking skills.
Proficiency in MS Office (Excel, PowerPoint) and CRM systems; VIP/iDIG experience a plus.
Strong analytical, organizational, and communication skills.
Entrepreneurial mindset with sound judgment and decision-making ability.
Must reside in the territory and be willing to travel daily within it.
Valid driver’s license with a clean driving record.
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