Directing client attraction and retention strategy for Youse Seguros, ensuring clear public targeting and channel operation.
Responsibilities
Be the person responsible for directing the company's customer acquisition and retention strategy.
Ensure clarity about who the priority audiences are, how each channel should operate, and what value proposition should be delivered for each customer profile.
Define and evolve the company's customer strategy, connecting growth, retention and value generation.
Requirements
Proven experience in customer strategy, segmentation, strategic marketing and strategic CRM.
Strong ability to structure problems, hypotheses and strategic recommendations.
Business acumen and an understanding of channel dynamics, audiences and value propositions.
Ability to work with data and analysis as inputs for strategic decision-making.
Strategic, structured and collaborative profile.
Ability to influence decisions without formal authority.
Clear, mature and business-oriented communication.
Comfortable in cross-functional and evolving environments.
Ability to connect long-term vision with practical decisions.
Differentials: Previous experience in insurance, financial services, banking, insurtechs or companies offering complex services.
Experience with multiple sales channels, including direct, partners, bancassurance and B2B2C.
Experience in transformation contexts, building or structuring areas, or implementing new operating models.
Benefits
Work model: Hybrid (2 days on-site and 3 days remote)
MSD CRM - Subcon role focusing on Sales, Service, and Marketing modules with Azure integration experience. Responsibilities include development using C#, JavaScript, and Power Platform.
Principal Customer Success Manager responsible for high - value enterprise accounts at MyPass. Directs Cebu team and contributes to customer success strategy and operations.
Customer Success Coordinator supporting onboarding, adoption, and renewal readiness for SmartSense solutions. Collaborating with Customer Success Managers to monitor customer health and manage project updates.
Manager overseeing Customer Success Managers for SmartSense, enhancing compliance and safety in IoT. Leading a team to drive customer value realization and operational excellence.
Partner Success Manager in Clio's channel team, managing growth partner portfolios and facilitating onboarding. Fostering relationships and delivering training to ensure partner success.
Customer Success Manager driving adoption and business results using Bynder's digital asset management solutions for enterprise clients. Collaborating with customers to enhance their content experience.
Technical Success Manager translating customer business objectives into actionable plans for Bynder's digital asset management platform. Collaborating across teams to enhance client engagement and drive product adoption.
Technical Success Manager at Bynder acting as a strategic partner to elevate customer content management. Collaborating across teams to drive product adoption and customer success in high - value SaaS portfolios.
Customer Success Manager developing AI - focused reporting solutions at Mediaplus in Munich. Collaborating with cross - functional teams to ensure high customer satisfaction and implement innovative data solutions.
Intern supporting CRM strategies at MAG, executing marketing campaigns and managing client relationships. Aiming for effective communication across multiple channels and data management.