Lead Marketing Analyst transforming data into actionable insights for Adobe's marketing initiatives. Collaborating with global teams to drive business growth through effective marketing analytics and strategy execution.
About the role
- Marketing Analyst at Sentry supporting data-driven decision-making across brand, creative, and marketing initiatives. Manage relationships with research partners and analyze performance metrics.
Responsibilities
- Manage relationships with market research partners , coordinating project timelines, deliverables, and contracts
- Assist in developing and analyzing quarterly brand health reports , synthesizing insights and preparing presentations for cross-functional teams and leadership
- Coordinate with third-party vendors on brand lift studies , maintaining consistency in survey design, measurement methodologies, and reporting standards
- Collaborate with creative and insights teams to conduct qualitative research , such as focus groups and concept testing, and summarize key takeaways to guide marketing strategy
- Monitor and analyze ad testing performance and market trends , identifying optimization opportunities to improve future campaign effectiveness
- Serve as a key point of contact for the refresh and utilization of customer insights , maintaining segmentation frameworks and behavioral data
- Analyze creative performance metrics from marketing platforms , identifying insights that drive improvements in creative output and audience engagement
- Support marketing measurement and reporting efforts , including benchmarking, KPI tracking, monthly scorecards, and other recurring performance reports
Requirements
- Bachelors Degree or equivalent work experience
- Minimum 2 years of related work experience
- Marketing and database experience essential
- Knowledgeable of Company products, services and marketing strategies
- Excellent communication skills, both verbal and written
- Excellent analytical skills to include working knowledge of complex statistical analysis, spreadsheets and database applications
- Ability to work independently.
- For this position, Sentry does not offer employment to holders of F-1, J-1, and H-1 Visas
Benefits
- flexibility through a scheduled Hybrid work model
- Meal Subsidy available for associates who report to an office
- 401(K) plan with a dollar-for-dollar match on your first eight percent , plus immediate vesting
- Continue your education and career development through Sentry University (SentryU) and utilize our Tuition Reimbursement program
- Generous Paid-Time Off plan for you to enjoy time out of the office as well as Volunteer-Time off
- Group Medical, Dental, Vision, Life insurance, Parental leave, and our Health and Wellness benefits
- Well-being and Employee Assistance programs
- Sentry Foundation gift matching program to encourage charitable giving
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Junior Marketing Analyst supporting B2B marketing operations at dataRain. Involved in content scheduling, social media engagement, reporting, and event organization.
Marketing Analyst I supporting marketing and sales operations at Pekin Insurance. Analyzing data to evaluate market trends and customer behavior in a collaborative environment.
Marketing Analyst/Coordinator executing merchandising strategies for Samsung retail initiatives. Collaborating cross - functionally and managing projects to enhance the retail experience.
Brand Marketing Analyst II at Cox Automotive responsible for thought leadership content creation and brand - level strategy. Collaborating across teams to develop marketing narratives and optimize production.
Marketing Analyst working with Ford to support custom garage and commercial upfits marketing efforts. Involved in various marketing tasks and collaborating with multiple teams to drive revenue.
Marketing Analyst role at Confused.com, bridging data and insights to enhance user experience and improve marketing strategies. Collaborating with cross - functional teams to drive business impact.
Lead Marketing Analyst at Tempcover, focusing on marketing performance measurement and supporting brand media activities. Collaborate across teams to drive marketing efficiency and insights.
Product Marketing Analyst responsible for strategy and marketing for new product launches in fintech. Collaborating with teams to ensure market fit and execute marketing campaigns.
Marketing Campaign Analyst role at Deloitte focusing on campaign management and collaboration. Supporting high - impact marketing campaigns and event management.