Lifecycle Marketing Manager at Kittl managing email and CRM operations for user guidance. Focused on activation, feature adoption, and retention with measurable impact.
About the role
- Supervisor(a) de Marketing liderando equipe de marketing em empresa SaaS de gerenciamento para food service. Foco em crescimento, aquisição e retenção em um contexto inovador.
Responsibilities
- Lead and develop the marketing team, providing continuous feedback, clear prioritization, and technical growth
- Plan, execute and monitor marketing strategies focused on growth, acquisition, engagement, and retention in a SaaS context
- Ensure execution of inbound marketing, performance, content, branding, events, and product launch campaigns
- Collaborate with Sales, Product, Customer Success and Growth teams to ensure aligned messaging, positioning, and goals
- Manage the marketing funnel (top, middle and bottom) with a focus on MQLs, SQLs, CAC, LTV and ROI
- Track metrics and KPIs, producing analyses, learnings and data-driven action plans
- Support product marketing strategies such as positioning, value propositions, launches and sales enablement
- Ensure consistency of the Saipos brand across all touchpoints
- Manage vendors, partners and marketing tools.
Requirements
- Previous marketing experience in technology and/or SaaS companies
- Experience in leadership or supervisory roles
- Strong knowledge of digital marketing, inbound, paid media, SEO, CRM and marketing automation
- Analytical skills to make data-driven decisions
- Experience with tools such as RD Station, HubSpot, Google Analytics, Meta Ads, Google Ads (or similar)
- Good communication, organizational skills and ability to prioritize
- Collaborative profile with business acumen and results orientation
- Test-and-learn mindset, rapid learning and continuous improvement.
Benefits
- Contractor (PJ) engagement with 30 days paid rest
- Health insurance with 100% company-paid premium (for PJ hires after 6 months)
- Dental plan (for PJ hires after 6 months)
- Life insurance
- Day off during your birthday month
- Discount on Gympass
- No dress code — be yourself!
- Extended maternity and paternity leave
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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