About the role

  • Group Account Director leading client partnerships in sports marketing at Right Formula. Focusing on enhancing client relationships and driving strategic growth across programs.

Responsibilities

  • Lead a portfolio of global client partnerships, acting as the senior advisor and escalation point while building long-term, trusted client relationships.
  • Shape and drive the strategic direction and activation of global partnership programmes, ensuring sponsorship assets are translated into impactful integrated marketing platforms.
  • Drive commercial growth across the client portfolio, identifying opportunities to expand partnerships, increase scope and unlock additional revenue streams.
  • Lead, mentor and inspire our global client leadership teams, ensuring excellence in delivery across all workstreams while fostering collaboration, accountability and professional development.
  • Establish and maintain the highest level of client service standards and processes for the client leadership teams, globally.
  • Maintain a detailed understanding of your client contracts to enable proactive delivery of services, renewal and growth opportunities.
  • Collaborate closely with internal stakeholders to pursue strategic growth opportunities, including pitches and new business initiatives.
  • Champion innovation by challenging and evolving agency-wide activation strategies to keep at the forefront of sports marketing and client leadership.
  • Lead annual budget planning and contracting with the clients, including internal budget setting, resource allocation, utilisation management and regular financial reporting.
  • Drive overall client satisfaction, retention and growth, including leading client feedback processes such as CSAT reviews and stakeholder interviews.
  • Work closely with the executive leadership team while representing Right Formula with credibility and professionalism internally and externally.

Requirements

  • 12+ years in relevant global agency or client-based experience in the sports and entertainment industries.
  • Deep knowledge and expertise working across the Formula One ecosystem is essential, with additional motorsports and sports experience highly desirable.
  • Strong expertise in sports partnership marketing, including integrated campaign development and global hospitality programme delivery.
  • Demonstrable experience strategically growing client accounts and nurturing professional client relationships at C-suite level.
  • Significant experience managing large, multi-faceted global teams and multiple accounts.
  • Experience establishing and implementing client service frameworks and operational processes across large teams.
  • Strong financial management skills, including budget planning, account profitability and resource allocation.
  • Demonstrable experience applying performance metrics and evaluation frameworks to measure success.
  • Outstanding communication and relationship-building skills with the aptitude to foster long-term relationships.
  • Highly organised, with the ability to manage multiple projects across varied work streams.
  • Advanced proficiency in Microsoft Office (PowerPoint, Excel, Word) and experience using project management tools and operational systems.

Benefits

  • Hybrid working model
  • Flexible hours with core working hours between 10:00 – 16:00
  • Discretionary bonus scheme
  • Gym & Retail Discounts
  • Enhanced Employer Pension contribution
  • Mental Wellbeing Day & Volunteer Day in addition to annual leave
  • Sabbatical Leave in conjunction with long-service
  • Employee Assistance Programme
  • Remote working model
  • Flexible hours with core working hours between 10:00 – 16:00
  • Medical, dental, vision and short-term disability from date of hire
  • Health savings account with company contribution
  • Discretionary bonus scheme
  • Enhanced Employer 401k contribution
  • Mental Wellbeing Day & Volunteer Day in addition to annual leave
  • Sabbatical Leave in conjunction with long-service
  • Employee Assistance Programme
  • Individual training budget
  • Work From Anywhere Program

Job title

Group Account Director

Job type

Experience level

Lead

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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