Directeur.trice des RP at Rethink overseeing public relations strategy and client relationships. Guiding teams in daily client needs while fostering creative thinking and media relations.
Responsibilities
Works closely with the national PR team to shape and develop our client offerings and expertise
Builds and maintains strong relationships with some of our largest PR clients
Guides teams in clients' day-to-day PR needs, including overseeing media monitoring, trend analysis, and crisis communications management
Solves problems and proactively identifies potential issues
Oversees and mentors junior team members
Presents PR offerings and strategic opportunities as part of business development efforts
Encourages creative thinking with clients while ensuring work remains aligned with strategy
Collaborates with strategy, creative, media, and account teams to establish amplification strategies for creative campaigns
Proposes new approaches, processes, and tools to improve our services
Tracks revenue, manages day-to-day client relationships, and oversees onboarding of new clients
Requirements
At least 8 years of industry experience
Strong interpersonal and communication skills
Strong leadership and decisive decision-making for complex or creative integrated PR and marketing campaigns
Excellent understanding of the Canadian media landscape
Good understanding of integrated campaign considerations combining earned media and social media on platforms such as Instagram, TikTok, X (Twitter), Facebook, Pinterest, etc.
Established industry relationships and a natural ability to develop new ones
Benefits
Competitive pay and benefits, including additional mental health benefits
A variety of employee perks
No client meetings on Mondays
Hybrid work environment
Mentorship program
Access to the national EDI committee and Rethink working groups
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