Junior Manager leading digital media strategies to optimize Comex's omnichannel ecosystem at PPG. Focusing on campaign execution and data performance analysis in a hybrid role.
Responsibilities
Lead the planning, execution, and optimization of paid digital media strategies.
Maximize digital investment efficiency, increase brand consideration and traffic.
Ensure campaign execution in collaboration with agencies and partners.
Monitor and optimize campaign performance through analysis of key metrics.
Manage digital investment budgets and collaborate with internal teams.
Lead data integration and reporting efforts, leveraging analytics tools.
Requirements
Bachelor's degree in marketing, Communications, Business Administration, or related fields.
Minimum 4 years of experience in digital media execution.
Experience working with media agencies or large advertisers.
Solid knowledge of performance and brand media platforms: Google Ads, Meta Ads, Google Merchant Center, DV360, YouTube, TikTok, and programmatic.
Experience in omnichannel and e-commerce strategies.
Experience with GA4, Data Studio, Power BI.
Benefits
PPG provides equal opportunity to all candidates and employees.
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