Senior Director, Strategy at Avalere Health leading Access Marketing clients and supporting strategy team growth. Focus on strategic partnerships and developing thought leadership in healthcare marketing.
About the role
- Brand Marketing Lead for launch and growth of Brepocitinib, a TYK2/JAK1 inhibitor, across international markets. Collaborating with cross-functional partners and leading brand strategy and marketing excellence.
Responsibilities
- The Brand Marketing Lead (BML) position is critical to enabling a successful international launch and sustained growth of Brepocitinib through best‑in‑class brand strategy, marketing excellence, and country partnership.
- Own the marketing performance framework, including KPIs, dashboards, insights, and analytics to inform brand decisions and investments.
- Shape and recommend commercial priorities, investments, escalating key trade‑offs and decisions to senior leaders where appropriate.
- Lead regional brand teams with countries, relevant enabling functions, CMO and CoLab.
- Collect insights and understand country needs to ensure outstanding marketing planning/execution.
- Craft compelling executive narratives that distil complex information into clear and impactful messages.
- Provide mid-term and long-term outlook of brand portfolio and develop growth/efficiency plans to inform LRF and timely strategic investment decisions.
- Support CL in coordinating key annual financial LE/OP and monthly performance processes and provide a holistic ICO view by tracking financial and non-financial KPIs.
- Optimize brand impact by identifying and scaling best practices.
Requirements
- Experience in Regional/Global Marketing Teams with demonstrated capability of working across countries and cultures.
- Demonstrated successful track record in managing virtual teams and matrix.
- Extensive and multiple years of Marketing experience.
- Broad knowledge and experience of the relevant healthcare and pharmaceutical environment.
- Commercial/portfolio management experience, including accountability for revenues/operating expenses (P&L), asset allocation, value and cost driver decisions.
- Exceptional ability to manage varying priorities and stakeholders.
- Senior Level executive presence and emotional intelligence, with a track record of influencing beyond direct areas of accountability.
- AI Fluency: Proficient in leveraging artificial intelligence tools and technologies to drive commercial insights, optimize decision-making, and support innovation. Able to navigate emerging AI trends and integrate them effectively into strategic business processes and execution.
Benefits
- Equal Employment Opportunity
- DisAbility Confident
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Marketing Intern at HPE gaining experience in brand management and market analysis. Supporting brand initiatives and conducting competitive research.
Director of Brand Strategy at Coca - Cola leading marketing performance and innovation strategies. Focused on integrated flywheel execution and sustainable growth for the brand in EMEA.
Food Safety Specialist ensuring food quality and safety standards for hospitality and grocery clients. Responsibilities include client coaching and regulatory compliance with travel requirements.
Employer Brand Manager responsible for building Headway's employer brand for talent in Ukraine and beyond. Driving strategic initiatives, managing campaigns, and evolving communication channels within the Communications Team.
Senior Director of Brand Strategy responsible for shaping brand strategy and marketing calendar at Pizza Hut U.S. Leading menu innovation and driving business strategies for profitability.
Senior Manager, Brand Strategy & Identity managing brand strategy and governance for Abbott's global product portfolio. Collaborating with teams to ensure brand consistency and effectiveness.
Brand Manager overseeing fulfillment partners while leveraging Pattern’s logistics solutions. Managing operations and optimizing workflows in a rapidly growing ecommerce environment.
Associate Brand Manager driving brand strategy and innovations at 1440 Foods. Collaborating to enhance brand marketing and consumer engagement in a fast - paced environment.
Community and Brand Manager enhancing ThriveCart's community engagement and brand presence. Ensuring member satisfaction and clear communication across multiple platforms.