Product & Customer Marketing Manager shaping product positioning and driving growth at SourceWhale. Oversee product marketing strategies while collaborating with sales and customer success teams.
About the role
- Director of US Market Access Marketing for Oncology, leading development and execution of access marketing strategies. Collaborating with internal stakeholders for optimal access in a complex therapeutic area.
Responsibilities
- Lead the development of the US Access Strategy which maximizes appropriate access for key product(s).
- Mature the development of the Customer/Brand engagement strategy for top accounts within Commercial, Medicare, and other channels as appropriate.
- Develop the US Payer Value Platform, incorporating insights from Account Management, Customer Marketing, Market Access Strategy Pricing & Analytics, and other internal and external stakeholders.
- Collaborate with key stakeholders to set and monitor access goals and plan strategies accordingly to maximize revenue and optimize GTN.
- Develop and implement POA and ONM meeting priorities with the Account Management team and Brand and Sales LT.
- Proactively identify and address key barriers to access and performance.
Requirements
- Bachelor’s degree with 8+ years of experience OR a master’s degree with 7+ years of experience OR PhD with 5+ years of experience.
- Experience within the U.S. pharmaceutical/healthcare market with a primary focus on strategy for Marketing and/or US Market Access, Customer/Account Management, Payer Brand/Customer Marketing, and/or Healthcare consulting.
- Demonstrated ability to quickly identify insights and develop effective strategies & tactics based on these insights.
- Strong business acumen and analytical skills to help set priorities & strategies.
- Proven record of operating in a fast-paced, high-energy environment.
- Desire to work in an ambiguous environment, set priorities, and define workstreams as needed.
Benefits
- Comprehensive and generous benefits and programs to help our colleagues lead healthy lives and to support each of life’s moments.
- 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution
- Paid vacation
- Holiday and personal days
- Paid caregiver/parental and medical leave
- Health benefits to include medical, prescription drug, dental and vision coverage.
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Field Marketing Manager driving regional marketing strategy and campaigns for North West Europe at F5. Collaborating closely with sales leadership and managing the marketing budget for effective field engagement.
Marketing & Promotions Executive supporting growth and visibility of regional newspaper titles across the North of England. Collaborating on marketing activities across print and digital channels with a hands - on role.
Leadership Support Associate supporting Scanfil’s CEO and executive team. Contributing to market research and growth initiatives in an international environment.
Marketing Manager fluent in Catalan, Spanish, and English for Easyfairs, a global event company. Responsible for communication campaigns and brand engagement in the Catalan market.
Manager, Downstream Marketing at Stryker leading Surgical Care marketing strategies and product launches. Responsible for top - line revenue and cross - functional collaboration within a hybrid work model.
Responsable Marketing chez Würth Elektronik France, pilote la stratégie marketing et le développement commercial. Management d'équipe et suivi des performances marketing sont clés.
Marketing Intern at IFF supporting market analysis and communication campaigns. Collaborating on client - driven projects to generate commercial opportunities and enhance creativity.
Marketing Manager managing marketing campaigns for Paramount Pictures' film library across digital platforms. Collaborating with sales and marketing teams to drive audience engagement and revenue.
Marketing Coordinator at Azul Airlines responsible for media strategies and managing digital and offline campaigns across platforms. Leading marketing efforts to enhance brand awareness and market presence.