Marketing Manager fluent in Catalan, Spanish, and English for Easyfairs, a global event company. Responsible for communication campaigns and brand engagement in the Catalan market.
Responsibilities
Determine, together with the line manager the look & feel of the communication campaign and the 360° communication & content plan accordingly to event mission to achieve event(s) total visitor target and Visitor & Exhibitor satisfaction score.
Ownership of key brand & community relationships, advisory board, Friends & Family Network, etc; driving engagement between brand universe and event brand
Identify hot topics and innovations to build a pioneering content, displaying the community
Produce communications and Implement the entire plan: media, associations and cluster deals, press relations, digital & social media.
Plan and execute an exhibitor activation strategy to attract visitors through exhibitors.
Requirements
Fluent Catalan + Spanish + English
Good communication skills
3-5 years MICE experience
Market knowledge / affinity with the industrial sector
Wordpress
Emailing programmes such as mailchimp / SFMC/ other
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