Sr Specialist in Regional Marketing at Mitsubishi Electric Trane HVAC, focusing on increasing sales of METUS customers. Responsible for marketing strategy development and execution with Regional Marketing Management.
About the role
- Manage partner marketing relationships and co-marketing campaigns to drive engagement and revenue.
Responsibilities
- Manage relationships with partner marketing teams, ensuring effective communication and identifying new collaboration opportunities.
- Plan and manage co-marketing campaigns, including webinars, events, co-created content, and more.
- Track and analyze campaign performance to optimize strategies and ensure a positive return on investment.
- Collaborate with internal teams (connectivity, marketing, sales, product marketing) to align marketing initiatives with Pennylane's business objectives.
- Manage Pennylane's visibility on partner marketplaces: updating pages and Pennylane assets.
- Train and support partners on available marketing materials.
Requirements
- To thrive at Pennylane, you will need:
- Proficiency in English (level assessed and valued according to the department you apply to)
- Enjoy working in a constantly changing environment
- Make collaboration a priority within your team and with other stakeholders
- The ability to step back and prioritize high-impact business activities in your daily work
- Previous experience in B2B SaaS marketing with partner management
- Internal and external communication skills
- Proficiency with marketing tools
- Strong project management skills
- Professional-level English
- Excellent writing skills
- Ability to work well in a team
- Autonomy, proactivity, and strong organizational skills
- Degree in marketing and/or business (Master's level or equivalent)
- Minimum 3 years of experience required
- Knowledge of reseller partnerships and software ecosystems
Benefits
- 🎁 What we offer:
- A top-tier health insurance plan (Alan Blue and Alan Mind)
- Meal vouchers (Swile card)
- Between 6 and 12 additional RTT days on top of 5 weeks of paid vacation
- The opportunity to improve your English with Busuu
- A monthly home-office allowance for all Pennylaners to support remote work or coworking spaces
- Easy access to our offices, located a few minutes from Saint-Lazare in the heart of Paris
- An allocation of BSPCE equity
- Access to 8,000 gyms across France and over 300 wellbeing activities via our partner Gymlib
- A MacBook
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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