About the role

  • SEO Manager overseeing Asian markets for Paradise Media, a high-growth iGaming performance marketing company. Leading SEO strategy and execution across high-growth Asian GEOs.

Responsibilities

  • Own SEO performance across assigned Asian-market sites within the portfolio, across high-growth Asian markets.
  • Develop and execute geo-specific SEO strategies that account for local search behavior, language nuances, and cultural expectations.
  • Lead keyword strategy in non-Latin languages, including long-tail keyword discovery, search intent mapping, and competitor analysis in local SERPs.
  • Manage hreflang, geo-targeting, and multi-language site architecture across Asian market pages.
  • Navigate the iGaming regulatory landscape across Asian jurisdictions and adapt content strategy accordingly.
  • Use our internal AI toolset daily to plan, execute, and scale SEO workflows.
  • Monitor rankings, traffic, and revenue performance across Asian geos, and take corrective action when results deviate.
  • Investigate performance drops related to algorithm updates, local search engine changes, or competitive shifts in Asian SERPs.
  • Build and maintain relationships with local link sources, publishers, and content partners in Asian markets.
  • Collaborate with AI Integration Specialists and developers to improve and extend SEO automation for multi-language content.
  • Provide cultural and linguistic QA on AI-generated content targeting Asian markets.
  • Mentor junior team members on Asian market SEO and review output where required.

Requirements

  • Proven experience ranking sites in Asian markets — you understand how search works differently in these geos.
  • 3+ years of hands-on SEO experience with demonstrable results in at least one Asian market.
  • Direct experience with iGaming, casino affiliate, or sports betting SEO in Asian markets.
  • Deep understanding of how search works differently in Asian markets, including local search engines and regional Google behavior.
  • Comfortable using CLI-based AI tools (e.g. Claude Code) or able to learn quickly.
  • Proven experience managing and scaling competitive websites.
  • Strong understanding of technical SEO, content systems, and large-site optimisation.
  • Able to balance speed, quality, and risk in execution.
  • Systems-oriented thinker who prefers repeatable processes over ad-hoc fixes.

Benefits

  • Location: Stunning Balluta Bay office with panoramic ocean views.
  • Compensation: Highly competitive salary package.
  • Access to a full on-site gym anytime, plus professional massage chairs for recovery.

Job title

SEO Manager – Asian Markets

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

HybridMalta

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