Hybrid Marketing Manager, Online Marketing, SEO & Content

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About the role

  • Manage SEO visibility and performance while developing AI-driven content processes at Forum Media Group.

Responsibilities

  • Responsible for visibility and performance in the areas of GEO, SEO and product detail pages
  • Build efficient, AI-supported content and marketing processes
  • Develop data-driven customer journeys and conversion funnels
  • Optimize websites, landing pages and product detail pages
  • Ensure quality assurance of all digital content
  • Analyze performance based on relevant KPIs
  • Establish AI workflows for research, copywriting and content optimization
  • Ensure a consistent brand presence and collaborate closely with marketing and product management

Requirements

  • Proven experience in SEO/GEO, content and conversion optimization
  • Data-driven working methods, including designing customer journeys and funnels
  • Experience further developing websites, landing pages and product detail pages
  • Confident use of common SEO, web analytics and tracking tools
  • Strong editorial skills for target-group-oriented, conversion-focused copy in German
  • Proficient use of AI tools
  • Structured, independent working style and strong implementation skills
  • Ability to work professionally with diverse stakeholders

Benefits

  • Full-time (38 hours) with flexible working hours
  • Option to work from home after the probationary period
  • Competitive salary and additional bonus payments
  • 30 days of vacation
  • No weekend work and no overtime
  • Comprehensive onboarding and training opportunities
  • Varied tasks in a dynamic environment
  • Regular team events
  • A motivated, collegial team with flat hierarchies
  • Attractive employee discounts

Job title

Marketing Manager, Online Marketing, SEO & Content

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

No Education Requirement

Location requirements

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