Brand Manager leading brand strategy and communications at OLX. Responsible for brand management across various channels to ensure consistency and emotional connection with customers.
Responsibilities
Develop and implement annual plans, strategies, and programs to drive category growth, taking full responsibility for all communication with agencies, key stakeholders, and partners.
Act as the ultimate brand gatekeeper and ensure consistency across product, marketing, sponsorships, PR, influencers, and offline touch points
Create proactive business action plans in response to market dynamics, collaborating closely with all cross-functional teams, commercial functions, and category leaders.
Lead the ideation, development, and execution of of high-impact brand campaigns across all channels that resonate with customers.
You will initiate and leverage marketing research according to market needs.
You will work with internal analytics teams to evaluate the effectiveness of marketing activities.
You will drive continuous improvement by adopting an experimental approach to uncover new opportunities, optimize campaign performance, and grow lifetime customer value
Requirements
3+ years in similar roles to brand management and product marketing, preferably in e-commerce, retail, IT, Telecom, and FMCG.
Strong experience in driving impactful creative campaigns, developing excellent creatives, and aesthetic acumen.
Deep understanding of global and local market trends, efficient marketing mix, and strategic best practices.
You are accustomed to working in the matrix-or other complex environments and are able to cope with a good degree of ambiguity
Project management–the ability to manage multiple projects in a fast-moving and ever-changing environment with maturity and foresight to cope with input and changes.
A KPI and results-oriented person, capable of driving both strategic direction and tactical optimization.
Collaborative and honest–work with integrity as a valuable member of the virtual European team, sharing best practices and building on others' work to drive synergy, agility and pace of change across the sector.
Benefits
The opportunity to work for the top online brand, a place that takes the best out of being a global company, and brings a nice local flavor.
Beautifully designed office. However, a remote model for our employees is also implemented.
Continuous investment in your development, the chance to connect for advice and inspiration with other professionals from all over the world;
Complex compensation package (annual performance-based bonus, medical insurance, flexible benefits compensation, and more);
Friendly, curious, and driven colleagues who get stuff done and consider that enjoying the ride is far more important than rules and hierarchies.
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