Assistant Brand Manager managing projects for Sunsilk, Dove, and Tresemme innovations at Unilever. Leading cross - cultural strategy and execution while understanding global trends and consumer insights.
About the role
- Associate Brand Manager role focusing on oncology marketing. Responsibilities include strategy development and collaboration with stakeholders at AstraZeneca.
Responsibilities
- 市場環境、顧客、製品及びポートフォリオを理解すると共に、ビジネス課題を特定・構造化・分析し、課題を解決するための製品戦略および中長期プランを策定
- 市場調査の企画立案、調査結果に基づく外部要因・内部要因・Customer insight分析
- 戦略に基づいたプロモーションアクティビティーの計画・実施・管理及び評価(資材・イベント・デジタル施策の計画・実行および評価など)
- マーケティング・営業活動を計測するためのシステム関連の提案、他部門と協業し社内システムを構築
- KEE (Key External Experts)マネジメントの遂行
- 関連する社内(グローバルチーム含む)及び社外ステークホルダーとの連携及び協業
Requirements
- 医療・医薬品業界での営業又はマーケティング経験3年以上
- 医療・医薬品業界での営業又はマーケティング経験3年未満でも、ポテンシャルのある方は考慮
- ONCでのマーケティング経験を有する方が望ましいが、ポテンシャルをより重要視
- 仮説に基づいて実施した市場調査の結果や客観的事実を正しく読み取りインサイトを抽出する課題を抽出する力。また、市場状況・市場動向をもとに仮説を構築する力
- 客観的に事象を捉え正確に現状を分析し、理解できる能力(分析や調査業務の経験はプラス)
- 課題解決にむけてアクションが実行できる行動力
- 医師との面会を通じて課題を同定できる質問力と分析力
- 自らの得意分野に安住せずチャレンジし続ける姿勢・目的達成のために新たな取組やアプローチを試みる姿勢
- チームとして成果をだすための関係部門との協業の姿勢
- エクセル/パワーポイントによる資料作成能力・そのほか社内で使用されているITを活用できる
- ロジカルシンキング
- コミュニケーション能力
- 日本語:日本語でのコミュニケーション能力が十分であること
- 英語:現状は不問とするが、入社後はTOEIC750点を2年で取得
Benefits
- AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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