Hybrid Junior CRM & Marketing Manager – HubSpot

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About the role

  • Junior CRM & Marketing Manager enhancing digital marketing strategies at Nussbaum Medien, a local communication leader. Collaborating with teams to drive CRM and marketing initiatives.

Responsibilities

  • Close collaboration with the head of the municipal business unit to develop, implement and continuously improve modern, data-driven marketing and CRM activities
  • Creation and execution of digital audience communications (e.g., HubSpot mailings, newsletters, campaign sequences) — with creativity, structure and enthusiasm
  • Development and maintenance of whitepapers, landing pages and other digital information resources
  • Structuring and maintaining municipal contacts in the CRM system (HubSpot)
  • Consolidation of customer data from various sources (e.g., Excel and other systems)
  • Support in building and automating workflows, reports and dashboards
  • Participation in projects for digitalization and process optimization within the municipal sector

Requirements

  • Degree or vocational training in Marketing, Communications, Media Management, Business Informatics or a related field
  • Approximately 1–3 years of initial professional experience in marketing, CRM and HubSpot
  • Good knowledge of Excel and enjoyment of structured, data-driven work
  • Strong writing skills, excellent communication, and a good sense for target-group-oriented content
  • Enthusiasm for digitalization, processes and automation
  • Initiative, team spirit and a solution-oriented working style
  • Experience in the media industry, municipal administration or Business-to-Administration (B2A) marketing is an advantage

Benefits

  • A secure, modern workplace at a family-run, socially committed company
  • Flexible working hours with a combination of on-site presence and remote work from home
  • Top-quality work equipment and tools
  • Subsidy for daycare costs and access to a company childcare facility
  • Corporate health management, e.g., JobRad (company bike) and health courses
  • Flat hierarchy, direct communication channels and a culture of mutual respect
  • Onboarding with a buddy program and opportunities for professional development

Job title

Junior CRM & Marketing Manager – HubSpot

Job type

Experience level

Junior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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