Supporting the implementation of revenue strategy as a working student in Sales Operations. Collaborating closely with Marketing and Sales teams in an international B2B environment.
About the role
- Consultor de Growth Operations focused on media strategy at NIO. Responsible for data analysis, budget allocation, and creating actionable insights.
Responsibilities
- Analyze campaign data and consolidate performance views by channel, market, funnel, and objective.
- Support budget allocation and reallocation decisions based on data.
- Create and maintain prioritization frameworks for tests, scaling, and cutoffs.
- Translate complex data into actionable insights for specialists and analysts across paid and organic media and the conversion funnel.
- Support short-, medium-, and long-term media planning.
- Track strategic KPIs (CAC, CPA, volume, marginal efficiency).
- Ensure alignment between media, SEO, CRO, creative, and business objectives.
- Work closely with the Web Analytics team to ensure data consistency and correct interpretation.
Requirements
- Strong experience analyzing paid media campaigns and SEO.
- Experience in media planning and budget management.
- Experience working in multidisciplinary teams focused on sales (e.g., SEO, CRO, CRM).
- Strong analytical skills and ability to interpret performance metrics.
- Advanced Excel / Google Sheets skills.
- Ability to structure analyses and strategic recommendations.
- Experience with BI and data visualization (Looker, Power BI, Tableau) - Plus
- Experience in high-scale, multi-channel environments - Plus
- Knowledge of attribution models and incrementality - Plus
- Experience with structured testing and experimentation - Plus
- Bachelor's degree in Marketing, Advertising, Business Administration, or a related field.
- Postgraduate degree in Digital Marketing or Data Analysis is a plus.
Benefits
- Meal and/or food allowance
- Transportation allowance
- Health insurance
- Dental insurance
- Life insurance
- Private pension plan
- Profit-sharing program (PPR)
- Pharmacy benefit
- Childcare assistance
- Flexible working hours
- V.tal Benefits Club
- Extended maternity leave (6 months)
- Extended paternity leave (20 days)
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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