Onsite Product Marketing Manager

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About the role

  • Product Marketing Manager driving content and product marketing initiatives at Medier. Managing optimization across multiple channels from an office in Lisbon, Portugal.

Responsibilities

  • Manage and optimize content across all PESO channels (paid, earned, shared, owned)
  • Improve CTA placements and overall conversion flow across content assets
  • Execute and optimize content distribution and user activation strategies
  • Track and analyze performance metrics (OR, CR, content reach, reprints) and implement improvements
  • Own and continuously update website and social media content aligned with SEO and growth goals
  • Coordinate cross-functionally with content, marketing, business development, and legal teams
  • Identify new opportunities for placements, partnerships, and media exposure
  • Work with key Media, managing media buying
  • Improve content production workflows for better speed and quality
  • Manage and oversee content delivery from external contributors and subcontractors
  • Refresh and optimize evergreen content and creative assets

Requirements

  • Strong Experience in B2B with Game Providers / Live Games / Slots Aggregator
  • 3+ years of experience in marketing
  • Strong experience in digital and lead-gen marketing
  • Solid understanding of content marketing, SEO, PR, and brand comms
  • Experience working with external stakeholders, as SBC, SiGMA, EGR, IGA, GGA, etc.
  • Ability to work with briefs and deliver ready-to-publish content
  • Experience with marketing tools and performance tracking
  • Strong organizational skills and ability to manage multiple stakeholders
  • Affiliate marketing/reputation management experience is a plus
  • English: B2/C1+ (fluent), additional languages are a plus.

Benefits

  • relocation support

Job title

Product Marketing Manager

Job type

Experience level

Mid levelSenior

Salary

Not specified

Degree requirement

Bachelor's Degree

Location requirements

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