Digital Shelf and Marketing Operations Specialist supporting digital enablement for healthcare technology. Managing ecommerce operations, legal compliance, and stakeholder collaboration in a hybrid role.
MB
Hybrid CRM and Marketing Automation Manager
Posted 2 months ago
About the role
- CRM and Marketing Automation Manager optimizing customer relations for digital growth. Analyzing data, executing email marketing, and onboarding clients in hybrid work environment.
Responsibilities
- You analyze existing customer databases and optimize them based on available data and/or logic.
- You create entirely new CRM accounts and can perform complex database imports as well as implement corporate design requirements for templates across all necessary areas.
- You are responsible for email marketing campaigns that pursue various objectives; you analyze and optimize them, e.g., using different A/B testing strategies.
- You handle onboarding of new clients and can successfully familiarize them with the CRM of choice.
Requirements
- 3–5 years of experience working with CRMs such as HubSpot or similar
- Experience analyzing CRMs for lead generation and customer acquisition
- Experience with email marketing tools such as Mailchimp
- Experience designing process optimizations, e.g., with Zapier or similar tools
- Experience with WordPress, TYPO3, HubSpot CMS, or similar
- Experience in data manipulation, e.g., using Python or similar
- German language skills at native level
- English language skills at business-fluent level
- Experience with reporting tools such as Google Data Studio or similar (desirable but not mandatory)
Benefits
- Personal fulfillment
- Opportunities for growth and professional development
- Modern software and hardware
- Work from anywhere, as long as it's within a similar time zone
- 4-day workweek possible
- Free breakfast and drinks
- Quarterly profit-sharing
- Flexible working hours
- Job ticket available
Job title
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