Join lunapark as a Trainee in Digital Marketing & Performance Advertising. Engage in real customer projects while developing skills in online advertising strategies.
Responsibilities
Campaigns & performance marketing
Active participation in client projects (Google Ads, LinkedIn Ads, Meta Ads, possibly Programmatic)
Build and optimize campaigns including targeting, creatives, budgets and KPIs
Analyze data, derive insights and create small reports
Strategy & development
Introduction to data-driven marketing and funnel strategies
Contribute to testing concepts, audience models and performance optimizations
Collaboration with the Ads team, SEO, Analytics and data tools & know-how
Attend coordination meetings / jour fixes
Support the development of strategies and recommendations
Requirements
A strong interest in online marketing, performance and data
Enjoy working analytically and value logic as much as creativity
Find trends, tools and digital platforms exciting
Eager to understand advertising through data, audiences and strategies
Work in a structured way and want to take on responsibility
Communicative and bring a client-focused mindset
Ideally have initial experience from university, internships or personal projects
Reside in North Rhine-Westphalia (NRW) or be willing to come to Cologne regularly
Benefits
Hybrid working with a modern office environment in Cologne
Intensive onboarding
Dedicated mentors from the Ads team
12 months of hands-on training in real client projects
Exposure to all Ads disciplines (Google, Social, Programmatic)
Open, appreciative team culture
Realistic chance to be offered a junior position
Job title
Trainee Digital Marketing, Performance Advertising
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