Digital Marketing Manager with DS Smith developing B2B digital marketing strategies. Leading integrated marketing plans and managing campaigns across EMEA for sustainable packaging solutions.
Responsibilities
Develop and execute integrated digital marketing plans designed to generate qualified leads and drive pipeline growth
Actively contribute to and lead on the delivery of strategic campaigns across the EMEA region
Collaborate closely with European commercial and sales teams to deliver high-impact B2B communications
Manage the development and delivery of the digital roadmap, including website management, social media, SEO, PPC, and email marketing
Adopt a proactive approach to marketing automation and AI tools, ensuring customer-driven, innovative messaging
Ensure excellent stakeholder management skills and influence commercial teams across Europe
Source data-driven insights, manage external agencies, and deploy multi-channel campaigns
Requirements
Degree or equivalent in a related field (Marketing/Communications)
Demonstrable experience in a B2B Digital Marketing or similar role
Exceptional analytical and data-driven decision-making skills
Expert in marketing automation, CRM, and web analytics tools (e.g., Optimizely)
Able to work independently while maintaining strong working relationships with international colleagues
Pragmatic, detail-orientated & delivery focused
Adaptable mindset to manage emerging AI trends as well as planned activities
Confident, highly motivated and results-orientated
Benefits
Competitive salary
Discretionary bonus
25 days holiday plus bank holidays
Pension scheme, life assurance and income protection
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