Analytics Implementation Specialist responsible for analytics tracking strategies at Lovehoney, a leading sexual wellbeing company. Collaborating with teams to implement Google Tag Manager and advanced tracking setups.
Responsibilities
Design and implement advanced Google Tag Manager configurations for both client-side and server-side tracking.
Implement Google Analytics 4 tracking strategies and integrate Meta Conversions API for server-side tracking.
Create and maintain dataLayer architecture for complex user journeys, ensuring scalable and consistent tracking across platforms.
Develop and implement comprehensive testing strategies for analytics, creating automated validation processes.
Collaborate with marketing and product teams to gather requirements, develop solutions, and ensure alignment with business goals.
Requirements
Bachelor’s degree in Computer Science, Digital Analytics, Marketing, or a related field.
2–5 years of professional experience in analytics implementation and tag management, with a proven track record of independently implementing complex tracking solutions.
Strong proficiency in JavaScript, including DOM manipulation, async operations, and custom event listeners.
Experience with Google Tag Manager (server-side and client-side), Google Analytics 4, Meta CAPI, and BigQuery.
Intermediate skills in SQL for data validation and analysis, as well as experience using Python for automation tasks.
Excellent problem-solving skills, a strategic mindset, and the ability to work independently while managing multiple concurrent projects.
Benefits
A welcoming workplace full of drinks, snacks, friendly faces and fun team-building events.
Access to unique discounts at high street retailers, hotels, and service providers, in addition to a 50% discount on all Lovehoney products to explore and discover new ways to have fun.
Enjoy a hybrid work model that fosters flexibility and work-life balance, with three days per week in-office and the opportunity to work remotely for up to 4 weeks per year, alongside 25 days’ holiday, plus an additional day for each year you are with Lovehoney.
Access to customized training opportunities to support your unique learning journey, complemented by biannual feedback cycles, offering valuable insights into your performance and growth areas.
Recognising the significance of physical and mental health, we proudly provide gym benefits in addition to a mental wellbeing platform to ensure our employees thrive both professionally and personally.
Stay secure at work and at home with a complimentary 1Password Family account. All Lovehoney Group employees can invite up to five family members to join, offering your household a safe and simple way to manage passwords and sensitive information safely and easily.
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