Hybrid Strategic BD Manager

at Lamudi

• Job title: Strategic BD Manager
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: No Education Requirement
• Location requirements: Hybrid, Jakarta, Indonesia

About the role

• Strategic BD Manager responsible for managing agency partnerships to increase Lamudi's account growth. Driving initiatives, field execution, and market intelligence while establishing trust with decision-makers.

Responsibilities

• Identify and map high-potential agency groups, master brand networks, and independent office clusters across Indonesia
• Build and maintain a qualified pipeline of priority account opportunities
• Run initial outreach and qualification of prospects
• Gather field insights to support opportunity validation and prioritisation
• Initiate contact with master brand principals, branch owners, and office heads
• Build early-stage relationships and keep engagement warm across your prospect list
• Schedule and run weekly and monthly check-ins at both the network and branch level
• Track all communication, feedback, and next steps in CRM — no lead falls through the cracks
• Drive rollout of key account programs and commercial initiatives, with a clear focus on growing revenue, active agent count, and ads spend across the network
• Coordinate onboarding of new accounts — from agreement through to first active listings
• Ensure smooth handoffs and alignment across BD, marketing, product, and finance
• Spend meaningful time in the field — visiting branch offices, attending agency events, and running in-person meetings across multiple cities
• Monitor execution progress and collect on-ground data
• Provide feedback on account performance, blockers, and emerging opportunities
• Hold accounts to agreed success metrics and follow through on commitments
• Prepare package proposals and commercial materials tailored to each account tier
• Track deal progress and closing timelines — and actively move deals forward
• Ensure proper documentation through activation
• Follow up until commitments from agents and branch owners are fully delivered
• Maintain a clean, up-to-date CRM with pipeline status, deal stages, and activity logs
• Deliver weekly updates to the Commercial Partnerships Manager
• Proactively flag risks, bottlenecks, and high-potential opportunities — don't wait to be asked
• Collect structured insights from agents, branch owners, and master brand principals
• Identify recurring pain points and unmet needs across agency networks
• Feed insights back into strategy, product feedback, and business case development

Requirements

• 5+ years of experience, with 3+ years in BD, account management, or field sales. With a commercial pipeline component — not just relationship maintenance.
• Proven pipeline discipline. You can demonstrate managing leads through a structured funnel — prospecting, qualifying, tracking, progressing, and closing or escalating.
• Comfortable in the field. You enjoy in-person meetings, multi-city travel, and building trust face to face — not just over email.
• Strong cross-functional coordination. Experience working across marketing, finance, BD, or operations to get things done.
• Structured reporting. You can synthesise pipeline data into a clear narrative — with risks, opportunities, and a recommended next step — not just a status update.
• Proptech or real estate background. Strong advantage but not strictly required. Existing relationships with agency networks, large office groups, or master brand principals will put you ahead of the pack.
• CRM fluency. HubSpot, Salesforce, or equivalent — pipeline management, deal stage tracking, and activity logging at a disciplined level, not occasional use.
• Platform data literacy. Comfortable reading impressions, leads, and conversion data — and using it to have sharper conversations with agency partners.