Director of Health Economics and Outcomes Research leading HEOR strategy for a medical technology company. Driving clinical and health economic messaging through market access strategy and evidence generation.
About the role
- Senior Director Imaging & OR1 leading global marketing strategy for imaging and digital solutions. Managing team, driving innovation, and collaborating with key stakeholders.
Responsibilities
- Lead the global marketing strategy: Direct the worldwide marketing strategy for imaging, OR integration and digital software solutions, ensuring all initiatives align with central growth objectives, R&D investments and commercial targets.
- Drive launch excellence and portfolio success: Own go-to-market strategies, KPI monitoring, market penetration plans and world-class product launches in a global environment. Manage the budget precisely and with focus on objectives.
- Ensure operational excellence and commercial enablement: Oversee launch readiness, messaging frameworks and global campaign architectures, continuously integrating feedback from clinical, commercial and technical stakeholder groups.
- Advance technology and innovation integration: Act as the marketing sponsor for digital and software-based innovations, promote the use of AI-powered marketing analytics and identify market shifts early.
- Act as a strategic partner across the company: Collaborate closely with regional sales leadership, Commercial Excellence, Solution Management and other global functions, and represent your domain in planning cycles and advisory boards.
- Strengthen presence in clinical and strategic networks: Represent the organization to global key opinion leaders, strategic customers and innovation partners to anticipate market needs and actively shape trends.
- Build a high-performing team: Recruit, coach and develop a highly qualified team of Market Managers and Senior Market Managers and create scalable team structures for future growth.
Requirements
- Degree in Marketing, Business, Engineering, Health IT or a related field
- 10–15+ years of experience in downstream marketing within MedTech, Digital Health or software
- Minimum 5 years of leadership experience managing senior marketing teams
- Strong strategic and analytical thinking skills
- Deep understanding of imaging, OR integration or digital software ecosystems
- Experience with software lifecycle marketing, SaaS or hybrid hardware-software platforms
- Excellent communication and stakeholder management skills at the executive level
- High conflict-resolution skills and an inclusive working style
- Proven ability to build and develop high-performing teams
- Strong capability to anticipate complex market movements and trends
- International mindset and fluent English; additional languages are an advantage
Benefits
- Flexible working hours & mobile working: In many areas, work hours and location can be arranged as needed
- 30 days of vacation and various special payments
- Training and development: Open in-house seminar program, extensive e-learning offerings, professional training and more
- Corporate benefits and bike leasing programs
- Contribution to private pension plans and company health management
- Various childcare options – available at the headquarters in Tuttlingen
- Health, sports, culture and leisure offers – these vary by location
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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