Senior Director IT Commercial directing digital transformation and IT strategy at Hershey Company. Leading innovation and implementing commercial IT solutions to drive business growth and efficiency.
Responsibilities
Create and drive a comprehensive Commercial IT strategy that supports Brand/Marketing/Advertising, Communications, Sales, Customer, Consumer, and Commercial functions
Develop a multi-year roadmap in support of this strategy
Sit on the business lead teams for our two largest business units, partnering with other leaders to develop and operationalize our business strategy to help Hershey grow and win
Articulate, develop plans, and execute the glidepath to deliver committed business value
Oversee lifecycle of commercial technology products, ensuring they meet business needs
Successfully deliver state-of-the-art IS solutions for consumer/customer insights, category strategy, retail innovation, marketing, and digital initiatives
Innovate and identify new capabilities to drive business growth and transform existing capabilities
Significant focus on business transformation using technology – AI, data, analytics, retail execution, etc.
Manage the annual opex and capex ($15M+) for category leadership solutions, monitoring market trends and engaging key customers to maintain a leading edge in customer reporting.
Requirements
Bachelor’s or Master’s degree in Computer Science, Engineering, Statistics, Mathematics, Information Technology, or a related field
An MBA or MS is strongly preferred
20+ years of progressive experience in managing, implementing, or supporting IT solutions, with 7+ years of leadership experience in developing commercial solutions
Experience with leading sales and marketing platforms and technologies (e.g. Salesforce, AI transformations, marketing automation, trade fund/promotion management, etc.) is a significant plus
10+ years of experience managing mid-to-large projects ($10M+) in commercial, marketing, or sales.
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