Sales Representative responsible for building customer relationships, enhancing market presence, and increasing sales in HVAC technology. Collaborating with internal teams to ensure customer satisfaction and product delivery.
About the role
- Head of Speciality leading sales strategy for a fast-growing wellness brand. Focused on impulse, fitness, and national field channels with commercial leadership responsibilities.
Responsibilities
- Acting as the driving force behind the brand’s impulse and fitness/wellness channels
- Lead commercial strategy, manage key accounts, oversee field execution nationally
- Champion exceptional visibility and distribution across the UK
- Manage the full channel P&L, shape long-term growth plans
- Inspire a team of field sales specialists
- Ensure best-in-class execution across all customer touch points
- Recruit, onboard, and expand field coverage across major UK cities
- Create a performance-driven culture with clear expectations, KPIs, and regular coaching
- Oversee development of specialised fitness field teams
- Manage and grow key accounts across impulse, convenience, fitness, and wellness channels
- Strengthen distributor partnerships and drive consistent availability, visibility, and rate-of-sale
- Build deep relationships with wholesalers, buyers, and regional partners to unlock mutual growth
- Ensure outstanding in-store and in-gym execution across all channels
- Implement scalable systems and field processes to maximise operational efficiency
- Own the channel P&L, overseeing forecasting, budgeting, and investment planning
- Use commercial insights to drive informed decision-making
- Identify and secure new business opportunities across national gym groups and wellness-led retailers
- Champion operational innovation, ensuring systems evolve alongside the brand’s rapid growth.
Requirements
- Minimum 2 years’ experience within FMCG, ideally across impulse, convenience, sports retail, or wellness-driven categories
- Proven track record managing national accounts and/or leading high-performing field sales teams
- Strong commercial acumen with experience owning a P&L and delivering sustainable profitable growth
- Highly skilled in negotiation, customer development, and long-term relationship building
- Confident using commercial data tools such as EPOS, Nielsen IQ, and Kantar to inform strategy
- Inspiring leader who brings out the best in their team through coaching, accountability, and empowerment
- Strategic thinker with hands-on energy - equally comfortable shaping channel strategy and driving execution
- Strong personal connection to health, sport, and modern wellness culture
- Passionate about building brands with purpose and momentum.
Benefits
- Complimentary access to fitness facilities
- Adventure incentives
- Remote-working allowance
- Team experiences
- 25 Days per annum
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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