Hybrid Senior Product Marketing Strategy Advisor – 12‑month Temporary

at iA Financial Group (Industrial Alliance)

• Job title: Senior Product Marketing Strategy Advisor – 12‑month Temporary
• Job type: Full Time
• Experience level: Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Quebec, Canada

About the role

• Conseiller principal en stratégies marketing pour iA Financial Group, élaborant des stratégies d’affaires et soutenant le développement de produits d’assurance. Leadership sur les projets et collaboration interservices.

Responsibilities

• Develop and execute business, marketing, distribution, product positioning, and thought leadership strategies.
• Lead strategic projects and specific mandates.
• Plan and coordinate marketing initiatives and implement performance measurement frameworks.
• Conduct competitive and data analyses to identify trends, issues, and opportunities, and provide recommendations for the commercialization and development of group insurance and savings products.
• Define customer journeys and the value proposition of products and services.
• Manage multi-stream projects from planning to delivery—including information gathering, execution, coordination, and approvals—ensuring adherence to timelines, budgets, and organizational quality standards.
• Provide day-to-day sales force support across Canada to facilitate business development.

Requirements

• Bachelor's degree in Marketing (Master’s in Marketing an asset)
• 8 years of relevant experience in a similar role
• Advanced proficiency in English.

Benefits

• A work environment where learning and development are combined with a collective pursuit of excellence;
• A healthy, safe, equitable, and inclusive workplace where potential can be expressed and grow freely;
• Opportunity to work in a hybrid environment, supported by flexibility and access to inspiring and innovative workspaces.