Marketing Specialist for BD's Advanced Patient Monitoring division supporting EMEA market product launches. Role involves market research, sales opportunity identification, and product training plans in a dynamic environment.
About the role
- Sr. Manager leading digital marketing initiatives for Hyundai's dealer network, transforming customer and dealer experiences through cutting-edge digital programs. Requires substantial experience in digital and automotive marketing.
Responsibilities
- Leads the charge in shaping Hyundai’s next‑generation dealer‑facing digital ecosystem.
- Drives the vision, strategy, and execution of cutting‑edge digital programs that power the dealer network.
- Elevates dealer websites and digital retailing tools to seamlessly connect inventory across HyundaiUSA.com and major platforms like Google and Amazon.
- Transforms complex data and technology into intuitive, high‑impact customer and dealer experiences.
- Supports the Sr. Group Manager in leading dealer‑facing digital marketing, shopping, and digital retail initiatives.
- Manages in‑market digital shopping campaigns to drive traffic and conversion across Hyundai’s online and offline retail channels.
- Contributes to the overall retail digital strategy in alignment with brand, dealer, and corporate objectives.
- Leads the Dealer Website Certification Program (DWCP) and ensures improved marketing platforms and increased dealer satisfaction.
- Manages DWCP business partners and oversees the deployment of digital creative assets, including banners, website templates, and pages.
- Analyzes website traffic and conversion data, providing insights and recommendations to marketing and executive leadership.
Requirements
- Must have a high school diploma.
- 8+ years of experience managing large-scale digital programs that span multiple stakeholders (OEM, dealers, vendors) required
- Automotive OEM industry experience required
- 3 years of supervisory experience required.
- 5 years of directly related experience in vendor/customer management preferred.
- Willingness to travel within the US on a quarterly basis
- Proficient in Microsoft Office Suite,
- Proficient in web analytics tools, including Google Analytics, Google Looker Studio, Clean Room, and Tableau.
- Working knowledge of digital marketing, website practices, and technologies.
- Understanding of media buying practices and terminology.
Benefits
- Monthly Hyundai/Genesis vehicle lease allowance (including insurance and maintenance)
- Holiday Pay - the company shuts down with pay between Christmas and New Years.
- Medical, dental, and vision insurance for you and your family, with employer contributions to Health Savings Accounts
- 401(k) retirement plan with Employer Match
- Additional 401(K) Employer Enhanced Contribution program – eligible after 1 year of employment, in addition to the regular employer matching contribution
- Vacation and sick time off
- Employer-paid basic life and disability coverage, including Paid-Family Leave.
- Mental health, wellbeing, and employee assistance program
- Health advocate (support)
- Education Reimbursement program: Up to $5,250 per year for employees seeking higher education degrees.
- External Training and Development Programs
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PG
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