Assistant Trade Marketing supporting the deployment of marketing strategies in France for an experiential gift company. Focus on trade activations, merchandising, and market analysis.
About the role
- Marketing Manager responsible for driving commercial success in electronic applications. Leading marketing strategies and product portfolio for resin products at Arxada.
Responsibilities
- Lead marketing activities and cross-functional teams for success in the Electronic material market
- Conduct market and customer research to define product requirements and priorities
- Own the product portfolio strategy for resins used in electronics
- Collaborate with R&D and Technical Service teams to define product specifications
- Recommend pricing strategies based on value analysis and cost structures
- Lead new product development and launches in collaboration with R&D
- Develop an integrated business and marketing plan
- Execute and own the deliverables
Requirements
- Profound understanding of the market, growth areas, trends, customers, products and services
- Strong strategic and conceptual thinking
- Strong problem-solving and analytical capabilities
- Attention to detail without losing the big picture
- Ability to consolidate and communicate complex information
- Strong experience in establishing new customer contacts and commercial negotiations until contract closure
Benefits
- Competitive salary
- Health insurance
- Retirement plans
- Paid time off
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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