Hybrid Manager, Sales & Marketing Ramp Strategy

at Hyatt

• Job title: Manager, Sales & Marketing Ramp Strategy
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Cancun, Mexico

About the role

• Sales & Marketing Manager for Hyatt's Inclusive Collection, executing pre-opening and transition strategies. Collaborates with teams globally to drive demand and prepare hotels for success.

Responsibilities

• Responsible for executing pre-opening and transition sales and marketing strategies for a portfolio of new and converting hotels within the HIC portfolio globally
• Play a vital role in shaping commercial readiness, driving early demand, activating key account relationships, developing digital marketing plans, creative and content needs
• Collaborate closely with regional and global Sales teams, Revenue Management, and the broader Commercial organization to implement effective go-to-market strategies tailored to each property’s brand, segmentation, and key feeder markets
• Manage a portfolio of pre-opening or transitioning hotels, within the Hyatt Inclusive Collection
• Support the development and execution of comprehensive sales and marketing ramp plans aligned to hotel positioning, segmentation and revenue targets
• Collaborate with regional and global Sales teams to identify key accounts, activate partnerships, and drive early-source markets
• Support contracting, account onboarding, RFP readiness, and rate loading to ensure hotels are commercially prepared for launch
• Build property-specific sales toolkits and presentations for trade, wholesale, group, MICE, and key distribution partners
• Facilitate introductions and consultations between hotels and key strategic accounts during pre-opening
• Assist hotels in developing sales collateral, presentations, and assets aligned with HIC brand expectations
• Support the execution of digital marketing strategies including developing digital and social assets for paid media, building online listings, website content development and photography support.
• Support trade and wholesale activation through co-op opportunities and participation in key events, FAMs, and sales missions
• Provide ongoing reporting on marketing performance including ROAS and help implement campaign optimizations, sales activities, pace, and account engagement to hotel teams, commercial leads, and ownership groups
• Identify insights and best practices from each opening to inform future ramp strategy across the region
• Travel up to 15% as required (depending on openings, tradeshows, and regional activities)

Requirements

• 3–5 years of sales experience within hospitality, travel, or related fields
• Experience managing multi-property or regional sales portfolios preferred
• Experience with digital marketing campaign development and creative development
• Strong understanding of all-inclusive market, channels, marketing partners, wholesale distribution, and LAC travel buyer ecosystems
• Experience collaborating with HIC Sales and Commercial teams on market-entry or ramp strategies
• Understanding of LAC feeder markets, competitive landscapes, and key commercial challenges
• Bilingual fluency in English and Spanish required
• Strong relationship-building, negotiation, and communication skills
• Proven ability to excel in a fast-paced, matrixed, global environment
• Bachelor’s degree in Business, Hospitality, Marketing, Communications, or related field

Benefits

• Annual allotment of free hotel stays at Hyatt hotels globally
• Flexible work schedule
• Work-life benefits
• Medical and Life Insurance