Hybrid Vice President, Consumer

at Hunter

• Job title: Vice President, Consumer
• Job type: Full Time
• Experience level: Lead
• Salary: $115,000 - $150,000 per year
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, New York City, United States

About the role

• Vice President managing strategic PR programs at a leading consumer PR agency. Leading teams, developing PR strategies, and ensuring client satisfaction across various accounts.

Responsibilities

• Lead client PR programs from concept/planning through completion/evaluation
• Develop and propose strategic, creative ideas and tactical elements for client programs; demonstrate an ability to autonomously handle these responsibilities when needed
• Ensure that Senior Account Supervisors/Account Supervisors manage account teams and programs to deliver high quality results on-time and on-budget
• Anticipate issues; recognize potential fiscal challenges and take action early to remedy them
• Make recommendations for ways to meet client needs; demonstrate an expertise and understanding of the clients’ marketplace and business
• Serve as a representative of the client and agency on-site at client events
• Manage account financials: develop and manage budgets, fee estimates, out-of-pocket expenses, team hour allocations, billing, invoicing, etc.
• Regularly monitor to ensure execution is profitable for the agency while meeting client objectives; demonstrate an ability to balance these two requirements and find solutions that satisfy both
• Provide analysis to clients of program results
• Sustain accounts, minimize and limit account turnover (for reasons other than client financial/corporate or conflict resignations, etc.)
• Serve as primary client contact and build/maintain strong relationships with key client personnel
• Accommodate and anticipate client needs; make recommendations to clients
• Respond to requests for information from clients in a timely manner
• Lead client calls, meetings, and presentations to the client; participate in client brainstorms
• Use metrics and analytics to provide insights and counsel to clients pertaining to programs and proposals
• Recognize and seek opportunities to grow client accounts; utilize relationships with clients to sell in incremental opportunities
• Develop a vision for each account’s direction and work with team members to achieve goals
• Take strategic risks to push accounts to the next level, in an effort to secure incremental business opportunities
• Recognize and pursue opportunities to introduce clients to the agency’s specialized services, in an effort to secure incremental business opportunities
• Build, lead and develop engaged and successful account teams
• Help team members understand the role of PR in a program’s marketing mix.
• Manage overall team billability and drive staff utilization to ensure efficient use of all team members’ time; bring time allocation issues to the attention of agency management
• Act as an internal and external talent ambassador
• Manage the performance review process, identifying growth opportunities for all team members and constructively providing feedback on areas for improvement
• Identify issues within teams and assist in finding resolutions
• Maintain relationships with key contacts at traditional and social media outlets; leverage those relationships to obtain desired media coverage on behalf of the agency and/or clients
• Compile presentations for new business and business renewal proposals; participate in new business and/or business renewal pitches
• Participate in agency brainstorm sessions for client programs
• Lead an agency committee, as designated/asked; participate in and drive agency initiatives, visibility efforts and staff development
• Demonstrate an interest in the long-range health of the agency
• Represent the agency in professional associations; develop new professional contacts through participation in outside organizations

Requirements

• B.A. in Public Relations, Journalism, Communications or the like
• Eight (8) to ten (10) years of experience in a public relations agency or similar position; three (3) or more years of supervisory experience
• Proficiency in Microsoft Office (Word, Excel, PowerPoint)

Benefits

• competitive health and dental insurance plans
• a 401K company match
• generous PTO
• a hybrid work model
• a “work from anywhere in the US” policy (up to four weeks a year)
• a year-round staff training and development curriculum
• a staff-led Action Group dedicated to DEI excellence in the agency and industry