About the role

  • Referent*in für Kita-Marketing & Social Media bei Humanistische Kindertagesstätten. Entwickle Kommunikationsstrategien und manage Social Media Auftritte der Kitas.

Responsibilities

  • Strategically and operationally develop and strengthen the visibility of our Humanist daycare centers
  • Plan, design and further develop communications and media activities for our daycare centers
  • Conduct a local community analysis in cooperation with regional daycare teams to identify suitable target groups and advertising measures
  • Develop and revitalize our Instagram channel
  • Create target-group appropriate content
  • Develop and implement innovative internal communication formats
  • Design and produce individual flyers, banners, promotional materials and advertisements
  • Maintain, enhance and optimize the content of our daycare websites
  • Provide public relations support for events
  • Monitor and manage Google reviews
  • Work closely with facility managers, specialist departments and external service providers

Requirements

  • Degree or professional training in marketing, communications, media, public relations or a comparable qualification
  • Professional experience in marketing and/or public relations, ideally in the social or educational sector
  • Experience in social media management
  • Excellent written communication skills and a strong command of language
  • Creativity, organizational skills and strategic thinking
  • Independent, structured and reliable working style
  • Enjoy working in a team and cross-departmental coordination
  • Confident use of common digital tools; experience in image and video editing is an advantage

Benefits

  • Collegial working atmosphere
  • High level of individual impact and respectful interaction
  • Attractive salary according to the sector-wide collective agreement (paritätischer Flächentarifvertrag)
  • Above-average social benefits – company pension scheme, annual special payment
  • Referral bonus of €500
  • 30 days’ vacation plus paid leave on December 24 and December 31
  • Support for childcare during school holidays, preventive healthcare and caregiving support
  • Regular company events

Job title

Marketing Officer for Daycare Centers, Social Media

Job type

Experience level

Mid levelSenior

Salary

€3,637 - €4,991 per month

Degree requirement

Bachelor's Degree

Location requirements

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