About the role

Media Consultant & Planner developing and implementing cross-media paid media strategies for clients. Collaborating with internal teams and conducting market analyses in Germany.

Responsibilities

Development, planning and implementation of cross-media, integrated paid media strategies as part of our clients' advertising and information campaigns
Creation of target audience and competitor analyses using industry-standard studies and tools
Tool-based creation of media plans and cost estimates for media activities across various channels, e.g., print, online, out-of-home, audio, TV, cinema
Preparation of presentations, reports and campaign documentation
Client communication, account management and day-to-day client consulting
Communication and coordination with media owners/partners and other service providers (e.g., creative and PR agencies)
Cross-location collaboration with expert teams across the Mediaplus Group, e.g., procurement, billing, Research & Insights, Performance & Programmatic Media
Support in developing creative media ideas, first-mover implementations and new business projects
Support in conducting research activities and measuring campaign success

Degree in business administration, marketing, media management (or completed vocational training in a comparable field)
1–3 years of professional experience in media planning and client consulting (cross-media) at a media agency
Project management and coordination of various stakeholders and departments
Analytical skills, strong numerical understanding and structured working methods
Strong affinity for (digital) media and associated performance metrics
Enjoyment of client contact and confident presentation skills in German and English
Confident use of common planning and Office tools
In addition to solid professional knowledge, you demonstrate strong consulting skills, team spirit, personality and commitment — and importantly: a sense of humor and genuine enjoyment working with colleagues

Onboarding: welcome session, onboarding day, new-hire coffee and introduction round — we ensure the perfect start for you
Training & Development: Your growth matters to us. Whether through our internal Campus training program, optional language courses or regular coaching sessions — we keep you up to date!
Flexibility: With flexible working hours, mobile office and job-sharing models, you can adapt your job to your life — not the other way around
Fun: Everyone needs a break. Whether partying or working out — we offer plenty of opportunities through regular after-work events and agency-sponsored fitness programs
Accessibility: Our modern office in the heart of Cologne is easily accessible thanks to its prime location and our subsidy for the Deutschlandticket
International environment: As an internationally operating agency group, you have the opportunity to network and exchange with colleagues from a wide range of disciplines around the world