Field and Events Marketing Manager at Hiya responsible for executing virtual and in-person events. Collaborating with sales and marketing teams to deliver brand experiences that drive measurable outcomes.
Responsibilities
Planning and executing virtual and in-person events
Establishing key performance indicators and measuring and delivering post-event analyses with an eye toward data-driven improvements to our strategy
Leading internal communication across multiple teams on expectations, goals, and event logistics
Collaborating with demand gen and product marketing team to promote and develop event-specific assets and programs that drive pre-show interest and post-show engagement
Creating and managing an events budget, sponsorship packages, merchandise, collateral, and vendor relations
Staying current on event industry trends and policies
Requirements
3-5 years of event marketing experience with high-impact B2B SaaS companies or similar roles
Ability to analyze and interpret metrics, passionate about experimenting and presenting the results (and experimenting again)
Strong organizational skills, attention to detail and time management
Excellent verbal and written communication, quick and proactive communicator
Aware that success is tied to the knowledge and efforts of others
Energized working at a fast-paced company where the feedback and cycle is measured in hours rather than weeks
“Get it done” attitude and team spirit while building a career-defining opportunity in a proven, results-oriented team
Experience using Hubspot or Marketo, Salesforce, and other 3rd party integration tools
Ability to collaborate, build relationships, and drive results across teams
Experience collaborating with internal and external design resources; ability to make basic edits in design templates like Figma and Canva
Experience using virtual event platforms, such as GoToWebinar, ZoomWebinar, etc.
Experience building an event marketing program from the ground up, particularly if it involved branded roadshows
Experience with large-scale events, such as Mobile World Congress, CCW, etc.
Benefits
25 holiday plus bank holidays
Opt in salary sacrifice pension scheme (company full 4% of basic salary contribution)
Paid parental leave
Private medical insurance through Vitality (including dental & vision)
Employer-paid life insurance 2x base salary
Donation Matching for a charity of your choice (up to $1,000/ year)
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