Ecommerce Operations Specialist managing Shopify launches and store operations for BURGA. Ensuring collections and localization launches are executed accurately across multiple stores.
About the role
- Senior E-commerce Analyst at Pernambucanas developing SEO strategies and managing marketing campaigns. Focusing on data-driven growth and enhancing customer engagement.
Responsibilities
- Develop and implement data-driven growth strategies with a focus on SEO (Technical and Content);
- Analyze the customer journey using tools such as Google Analytics on the VTEX platform;
- Plan and execute the launch of new collections and marketing campaigns;
- Create and manage initiatives to increase customer engagement and retention;
- Contribute to building and strengthening the brand's online presence;
- Master essential platforms for the role, such as Google Analytics and VTEX.
Requirements
- Bachelor's degree in Business Administration, Engineering, Economics, Fashion, or a related field;
- Intermediate Excel skills;
- Analytical, data-driven profile for making strategic decisions;
- Knowledge of web analytics tools (Google Analytics) and e-commerce platforms (VTEX);
- Experience in SEO and managing digital campaigns;
- Ability to translate data and analysis into clear, actionable plans;
- Strategic mindset to contribute to the sustainable growth of the business.
Benefits
- Health insurance (copayment)
- Dental insurance (optional enrollment)
- Partnership with a dental clinic
- Meal voucher or food allowance
- Life insurance
- Annual bonus (based on meeting targets)
- Transportation voucher
- Bike parking with changing rooms
- 10% discount on Pernambucanas products
- TotalPass
- Partnerships with SESC and educational institutions for undergraduate and graduate courses
Job title
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