Associate Marketing Manager launching academic books to the North American market for Bloomsbury Academic. Supporting marketing efforts across Education, Psychology, Counseling, and Business & Management.
About the role
- Sr. Airframer Marketing Leader analyzing market demand for next generation aircraft technologies. Coordinating with airframers and supporting voice of customer engagements for GE Aerospace.
Responsibilities
- Understand, analyze, and translate demand for next generation aircraft technologies from both the airframe and engine standpoint to potential market capture
- Coordinate and complete airframe issued RFIs for next generation products, including working with airframers to define scope and duration of RFI, integration studies, and audits
- Own and enhance the value proposition for CFM RISE and other future GE/CFM products to be shared with airframers
- Support voice of customer (VOC) engagements with prospective airframers to inform progress and garner support to pursue CFM RISE open fan as well as other future GE/CFM products
- Support airframer (Airbus, Boeing, COMAC, Embraer, etc.) prospective new program engagements including joint coordination on CFM programs with Safran counterparts
- Supply key inputs to our internal long range forecast process to drive better strategic effectiveness at the enterprise level
- Lead commercial aircraft new market opportunity assessments such as aircraft derivatives, next generation products, and other new emerging, disruptive platforms
- Seek out and interpret relevant competitive intelligence to inform airframer gameboard and broader business leadership
- Provide inputs including volumes, win rates, pricing, utilization, etc. to the new product business plan assessments
- Act as the primary marketing support and focal for our Future of Flight as well as airframer organizations
Requirements
- A Bachelor’s Degree from an accredited university or college, preferably in Marketing, Finance, Business, Supply Chain Management, or a STEM related field of study
- Willingness to perform work onsite at one of our commercial hub locations: Cincinnati (USA), Washington DC (USA), Seattle (USA), Toulouse (France), Dubai (UAE), or London (UK)
- Master’s Degree in Marketing, Finance, Business, Supply Chain Management, or a STEM related field of study (desired)
- Technical proficiency in aircraft/engine integration value, understanding of aircraft performance as well as economics, engine maintenance, and product life cycle phases
- Commercial proficiency in airframer business models, how they create profit, and key pain points/challenges
- Ability to perform industry/market, airline & product analytics to drive insights that support strategy formation
- Experience creating and articulating value propositions that resonate with airframer customers as well as the broader aerospace marketplace
- Self-educates to maintain up-to-date knowledge of the global economy, aviation industry, competitor insights, and consumer trends
- Well established organizational and project management skills, with the ability to manage multiple high priority projects in a time-sensitive environment, under pressure
- Influential, thought-provoking leader with the ability to communicate effectively with senior and c-suite leaders
- Experience working in a global, cross functional matrixed organization
- Experience using lean methodology in a transactional environment
- Role model of the GE Aerospace Behaviors including Respect for People, Continuous Improvement, and Customer Driven
Benefits
- Healthcare benefits include medical, dental, vision, and prescription drug coverage
- Access to a Health Coach from GE Aerospace
- Employee Assistance Program, which provides 24/7 confidential assessment, counseling and referral services
- Retirement benefits include the GE Aerospace Retirement Savings Plan, a 401(k) savings plan with company matching contributions
- Access to Fidelity resources and planning consultants
- Tuition assistance
- Adoption assistance
- Paid parental leave
- Disability insurance
- Life insurance
- Paid time-off for vacation or illness
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Marketing Manager launching academic textbooks to the North American market for Bloomsbury Academic. Focused on developing and executing marketing strategies for Higher Education resources.
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