Future Sales Professional engaging in structured training and client relationship in sales responsibilities at Liebherr. Working with clients and overseeing projects related to used cranes.
About the role
- Master's thesis on scalable partner management for B2B SaaS sales at etalytics GmbH. Focus on developing a future-proof framework for partner lifecycle management within strategic cooperation.
Responsibilities
- With the ongoing shift towards digital business models and the widespread adoption of Software-as-a-Service (SaaS) solutions, partner management in B2B sales is becoming increasingly important.
- Sales partnerships enable SaaS providers to enter new markets, increase reach, and address customer needs more effectively.
- The challenge is to identify suitable partners, evaluate their potential, and build long-term, successful collaborations.
- Digital tools, CRM systems, and automated processes play a central role in ensuring efficiency and transparency in partner lifecycle management.
- The aim of this master's thesis is to develop a conceptual and operational framework for scalable partner management in the context of SaaS sales solutions.
- You will conduct a thorough literature and market analysis of existing approaches to partner management used by SaaS companies.
- You will identify relevant criteria for selecting, evaluating, and developing sales partners.
- You will analyze existing digital tools and platforms that can support partner management (e.g., CRM systems, partner portals).
- You will develop a scalable framework to structure and automate partner lifecycle management.
- You will create a consistent concept and validate it using a real SaaS use case (e.g., etalytics GmbH).
Requirements
- You are studying Business Informatics, Industrial Engineering, Business Administration, Economics, or a comparable field.
- You have an interest in topics such as SaaS sales, partner management, digitalization, and data-driven business models.
- You work analytically, in a structured way, and find pragmatic solutions to complex problems.
- You are motivated to work intensively on a strategic and application-oriented topic.
- You have very good German language skills and good English language skills.
Benefits
- Purposeful work: Help industrial companies become more efficient and sustainable.
- Flexibility: Hybrid work with home office options (two days per week) and flexible working hours.
- Team spirit: A supportive, collegial environment with plenty of room for exchange and collaboration.
- Community: Regular team events and joint activities.
- Excellent development opportunities: High degree of responsibility and close supervision in a growing team.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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