Senior Marketing Campaign Specialist overseeing campaign planning and execution at Emerson in Costa Rica. Collaborating across teams to achieve growth objectives through effective marketing strategies.
Responsibilities
Executing integrated marketing campaign tactics through strong collaboration with resources from cross-marketing teams/functions (e.g. social media, web, analytics).
Working closely with Program Managers in designing, planning and developing campaigns, identifying opportunities and providing recommendations on possible contextualization (e.g. regionalizing campaigns) of marketing campaign strategies.
Acts as project lead, ensuring production of campaign assets are moving through the pipeline, all projects and tasks are properly assigned, executed, logged, and updated in different project and content management tools, and manages revisions for final approval of campaign owner.
Implementing project management skills to lead the campaign discovery process through campaign execution.
Establishing campaign best practices and sharing with the Enterprise (ENT) Campaign Team, adhering to standardized processes, workflows, production templates, and other tools needed to activate campaigns.
Conducting intermediate training on campaign management.
Regularly meets with ENT Campaign Team to assess project workload, communicates cross-team best practices and ensure adherence to campaign process and recommends additional training for new hires and team.
Requirements
Bachelor's degree in a marketing, communications, and/or business-related field required.
Minimum of eight (8) years of marketing experience.
Minimum of five (5) years of experience creating, executing, and monitoring marketing campaigns.
Experience and understanding of B2B marketing communications development and production practices and media, including all digital media (social, web, video, interactive, email, etc.), as well as integration with traditional marketing media (advertising, public relations, print, event marketing, etc.).
Demonstrated ability to manage multiple projects and deadlines simultaneously
Experience with Microsoft Office products
Account-based marketing campaign experience
Advanced English skills.
Benefits
We prioritize providing flexible, competitive benefits plans to meet you and your family’s physical, mental, financial, and social needs.
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