Product Marketing Designer at Delta by eToro managing visual and strategic marketing across Delta and eToro Club. Collaborating with teams to align brand narratives and design high-quality marketing assets.
Responsibilities
Define and document brand positioning, value propositions, and messaging frameworks for both Delta and eToro Club covering new features, subscription tiers, and campaigns.
Lead campaign narrative for Delta PRO and eToro Club's subscriptions.
Write and maintain tone-of-voice guidelines that work across both brand contexts. Ensuring Delta and Club feel distinct yet coherent within the eToro ecosystem.
Design high-quality marketing assets across all channels for both Delta and eToro Club: website hero sections, landing pages, performance marketing creatives (social, display, video), email templates, push notification visuals, and in-app upsell moments.
Own the App Store visual presence for Delta. Screenshots, feature graphics, and store listing creative. In collaboration with the ASO workstream.
Produce "taste" concepts and campaign mockups to pitch new marketing directions to stakeholders across both products.
Partner with growth leads on Delta PRO upsell campaigns and eToro Club subscriber acquisition and lifecycle communications: welcome flows, tier upgrade nudges, trial-expiry sequences.
Support product and feature launches across both brands with a full creative suite: visuals, CRM touchpoints, and social assets.
Maintain and evolve the Delta visual identity system, ensuring consistency across: product, marketing, and external communications.
Support the eToro Club visual identity, ensuring the Club brand feels premium and ownable while remaining coherent with eToro's broader brand.
Coordinate with product design to keep marketing and product visual languages aligned across both products.
Coordinate digital activation campaigns with our partners (including top tier Football clubs!).
Requirements
3+ years of experience in a brand design, product marketing design, or marketing design role. Ideally, in a consumer app or fintech environment.
A portfolio that shows both strategic thinking (positioning decks, messaging frameworks, brand narratives) and strong visual execution (campaigns, websites, paid creatives, emails)
Comfort working across multiple brand identities simultaneously without losing consistency or quality.
Proficiency in Figma. You work fast, you work clean, and you know how to build reusable systems.
Strong typographic sensibility and attention to brand consistency across formats.
Ability to move from a brief to a polished visual with minimal direction.
Already using AI as a core part of your workflow. Not just for image generation, but for research, copy iteration, briefing, and accelerating creative output. You should be able to demonstrate this concretely.
Nice-to-haves
Experience designing for mobile apps or working alongside product design teams.
Familiarity with performance marketing formats (Meta, Google, TikTok) and what makes an ad creative perform.
Experience with CRM/email design (Braze, Mailchimp, or similar).
Knowledge of App Store Optimization (ASO) and how visual assets influence conversion.
Hands-on experience with AI-powered design and productivity tools — knowledge of what MCPs (Model Context Protocols) are, and experience working with tools like Weavy or similar AI creative assistants is a strong plus.
Interest in investing, fintech, or personal finance.
Soft skills
You document your work and keep things organised (Notion, or equivalent).
You communicate proactively. You give early previews, flag blockers.
You're comfortable with context-switching between two distinct brands and products.
You care about both craft and impact; you want your designs to convert, not just look good.
Benefits
Laptop & phone*
Fully paid phone subscription*
Healthcare benefits plan (DKV)*
Meal vouchers*
Some slick Delta swag
Soft-drinks, coffee, water, all to your heart's content!*
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