Werkstudent supporting team in recruitment and marketing tasks for a consulting firm. Engaging in diverse activities related to applicant management and marketing implementations.
About the role
- Field Marketer serving as brand ambassador for geothermal systems in new home construction. Building relationships with builders and executing localized marketing strategies across the Eastern U.S.
Responsibilities
- Build deep, trusted relationships with homebuilder sales teams.
- Ensure builder teams have the training, resources, and collateral needed to confidently educate homebuyers about geothermal systems.
- Develop localized strategies and tools to help builders successfully market geothermal homes.
- Represent Dandelion at builder events, realtor gatherings, and homebuyer education events.
- Plan and execute local activations that generate awareness, excitement, and demand for geothermal-powered homes.
- Support field marketing strategy for the new-construction vertical across the Eastern U.S.
- Create, localize, and manage execution of brochures, point-of-sale materials, signage, digital assets, and presentations tailored to builders and homebuyers.
- Serve as the “voice of the homebuyer” and builder partner, gathering real-world insights from the field.
Requirements
- 3–5 years of experience in field marketing, channel marketing, sales enablement, events marketing, or builder marketing.
- 2+ years experience building measurable marketing programs that drive awareness and sales outcomes.
- Exceptional presentation and public speaking skills.
- Proven relationship-building ability with external partners (B2B2C a bonus).
- Strong written and verbal communication skills.
- Ability to travel extensively (50%+).
- Bachelor’s degree
Benefits
- Medical (including mental health), dental, vision, and pet insurance
- 401(k) plan
- Commuter benefits
- Generous paid sick leave, vacation, and parental leave
- Learning & development support, including on-the-job training and virtual courses
- Pet insurance
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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