Customer Lifecycle Marketing Analyst focused on data activation across lifecycle campaigns. Collaborating to translate business questions into data requirements and enable effective measurement and optimisation.
About the role
- Marketing Analyst at Cubbo planning and analyzing marketing campaigns for e-commerce logistics. Supporting lead generation strategies and collaborating across various teams.
Responsibilities
- Plan, execute, and monitor marketing campaigns (online and offline);
- Support lead generation strategy in partnership with the Commercial team;
- Produce and assist in creating content for digital channels (social media, email marketing, website, and corporate materials);
- Manage and maintain the marketing and communications calendar;
- Monitor performance indicators (KPIs), analyze campaign results, and recommend improvements;
- Support management of vendors, agencies, and partners;
- Conduct market, target audience, and competitor analyses;
- Assist in organizing events, internal activities, and branding initiatives;
- Ensure communication is aligned with the brand's positioning and identity.
Requirements
- Previous experience in Marketing, Communications, Advertising, or related fields;
- Strong verbal and written communication skills;
- Organized, creative, and results-oriented profile;
- Intermediate proficiency with Microsoft Office (especially Excel and PowerPoint);
- Comfortable working with a variety of digital tools and platforms.
Benefits
- Environment that values autonomy, growth, and collaboration.
- Opportunities to develop your skills and grow with one of the region's most promising logtechs.
- Be part of a culture that values transparency, speed, and a passion for the customer.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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