SVP, Head of Marketing and Corporate Communications leading marketing strategy at Crain Communications. Elevating global brands and driving revenue growth through data-driven marketing and storytelling.
Responsibilities
Serve as a strategic advisor to the CEO, COO, and executive leadership
Shape Crain’s narrative, reputation, and market presence
Partner across functions to support organizational transformation and brand modernization
Lead marketing and communications integration across brands
Define and execute an enterprise-wide brand strategy
Oversee brand marketing, digital campaigns, demand generation, and creative strategy
Leverage insights and analytics to align marketing investments with business priorities
Drive the evolution of advertiser marketing programs
Requirements
15+ years of experience in marketing, communications, and brand management
At least 5 years of experience in a Senior Management role
Proven success in driving brand transformation and audience growth for measurable business impact
Experience in various aspects of internal and external communications; brand strategy; content marketing; and digital engagement
Deep understanding of reputation management, executive visibility, and stakeholder engagement
Strong experience managing teams and cross-functional integration
Experience with events a plus
Recognized as a trusted strategic advisor and collaborative partner to C-suite leaders and boards
Benefits
retirement plan savings contributions
bonus opportunities based on individual and company performance
Job title
SVP, Head of Marketing and Corporate Communications
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