Platform Product Marketing Manager managing go - to - market strategy for critical Identity portfolio. Collaborating with Product, Engineering, and Marketing teams to launch and position products worldwide.
About the role
- Senior Technical Product Marketing Manager leading AI positioning and go-to-market strategy for the commercetools Platform. Working closely with Product and Engineering on AI-powered capabilities and integration.
Responsibilities
- commercetools is seeking a Senior Technical Product Marketing Manager to lead the positioning, messaging, and go-to-market strategy for the commercetools Platform (the foundation and technical backbone of all our offerings)
- You will work closely with Product and Engineering on AI-powered capabilities, including large language models (LLMs), agentic systems, model orchestration, and AI platform integrations.
- You’ll help define and communicate the value of our connected commerce ecosystem, empowering customers, partners, and developers to innovate faster and smarter
- You’ll translate complex technical concepts from composable architecture to next-generation agentic commerce into compelling stories that inspire adoption and differentiation in the market
- Champion the commercetools Platform, refining its differentiated positioning to drive awareness, adoption, and revenue growth
- Lead messaging and GTM for add-on capabilities across the Platform, Payment Hub, AI Hub, Agent Gateway, integrations, and connectors, ensuring cohesive narratives that highlight business and technical value
- Articulate and evangelize the vision of agentic commerce, helping customers and partners understand how emerging AI concepts and autonomous agents are transforming the future of digital commerce.
Requirements
- Experience in product marketing or technical marketing
- Product Management or Engineering background
- Strong understanding of modern AI architectures, including LLMs, embeddings, inference workflows, and agent-based systems
- Working knowledge of AI integration patterns (e.g., model context protocols, agent communication protocols, tool calling, API-driven orchestration)
- Ability to reason about how AI systems interact with platforms, data, and external services, including limitations, latency, security, and compliance considerations
- Comfortable collaborating with engineers on AI topics and asking the right technical questions to produce accurate, credible messaging
- Experience in a fast-paced, highly cross-functional, global organization
- Strategic thinker who builds deep product knowledge, influences roadmaps, and develops compelling launch plans
- Ability to enable and educate internal audiences to drive meaningful, actionable content
- Strong storytelling and presentation skills, turn data into a story and a story into a presentation
- Proven ownership mindset with excellent project management skills and the ability to work independently
- Track record of turning deliverables into repeatable processes that scale product marketing
- AI Aptitude: A genuine curiosity for using AI tools to work smarter and more effectively, paired with a drive to learn and put them into practice in your role.
Benefits
- Comprehensive health benefits for you and your dependents, including access to OpenUp for personalized mental health support
- Learning and development opportunities including an annual learning budget, access to self-paced learning platforms and language training, personalized coaching, mentorship, and leadership programs
- Family Leave Plus gives you additional fully paid weeks of parental leave on top of government-provided leave, so you can spend more time with your new addition
- Our equity participation program allows you to share in our success
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
Product Marketing Manager focusing on heat exchanger and industrial flow solutions in the food industry. Bridging market insights and customer needs with innovative product strategies.
Product Marketing Manager at MRI Software shaping product messaging and supporting Sales. Focused on pipeline growth through compelling storytelling and market positioning in a competitive landscape.
Product Marketing Leader shaping strategies for Practice software at MYOB. Collaborating with teams to drive product awareness and revenue growth.
Intern supporting sales and marketing and go - to - market activities at Westernacher Consulting. Location in Paris for a 4 - 6 month internship.
Product Marketing Manager at Booxi synthesizing market insights to drive product strategy. Collaborating with sales and product teams for effective go - to - market execution in retail tech.
Director of Product Marketing at Altus Group driving transformational growth through strategic marketing leadership and multi - year product strategies.
Product Marketing Manager at Intenseye building AI - powered platform for industrial environments. Leading go - to - market strategies and market positioning for new products in B2B SaaS.
Founding Product Marketer defining product positioning, messaging, and go - to - market strategy for Seapoint's financial solutions. Work directly with the founding team in a hybrid role.
GTM Strategy & Ops Intern supporting and learning how to scale Arkham’s go - to - market engine in Mexico City. Involves research, strategy development, and working with the founding team.