Integrated Marketing Manager supporting marketing initiatives for HVAC parts at Parts Town. Collaborating across teams to execute campaigns and optimize digital experiences.
CL
Onsite Senior Director, Marketing Capabilities
Posted 1 hour ago
About the role
- Sr. Director leading customer marketing initiatives and B2B strategies at Coca-Cola Bottler. Driving brand-centric campaigns and digital marketing enhancements for customer growth.
Responsibilities
- Develops CCCI’s customer marketing strategy with an extensive focus on core customers led by Consolidated.
- Leads customer marketing team in the establishment of process that enables implementation of customer marketing strategies across assigned customer base.
- Works collaboratively with corporate partner customer marketing leadership to understand brand-centric communication strategies while incorporating them into customer marketing campaigns.
- Leads customer marketing team in the incorporation of customer marketing strategy into the customer joint business planning process.
- Develops CCCI’s digital customer marketing investment strategy inclusive of retailer media network investments.
- Serves as CCCI’s marketing lead on the myCoke digital capabilities council.
Requirements
- Bachelor’s degree (4 years)
- Knowledge acquired through 7 or more years of relevant work experience
Benefits
- 401(k) match
- health coverage
- employee stock purchase plan
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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