Sales role leveraging AI tools to improve business communication and customer experience at Channel Corporation. Responsible for proposal creation and identifying solutions for client challenges.
About the role
- Sales Manager leading commercial strategy and sales execution for Europe’s premier renewable energy finance event. Managing sponsorship and exhibition revenue in a dynamic and creative global business.
Responsibilities
- Lead the end-to-end sales process for sponsorship and exhibition opportunities, from prospecting and proposal through to contract and delivery.
- Identify, approach, and secure commercial partners including investors, developers, technology provides advisory firms, and corporate offtakers.
- Develop and maintain long-term relationships with sponsors and exhibitors, ensuring measurable ROI through exposure, positioning, and dealmaking opportunities.
- Collaborate with the Conference Director to design and price high-value partnership packages that reflect market demand and deliver tangible outcomes.
- Produce tailored proposals and value propositions that communicate SWE’s unique access to Europe’s renewables finance ecosystem.
- Lead, motivate, and develop Sales Executives, ensuring individual and collective revenue targets are achieved or exceeded.
- Set clear sales goals, manage performance KPIs, and provide regular coaching to strengthen consultative sales and negotiation skills.
- Monitor and maintain accurate sales pipelines, forecasts, and reporting, ensuring transparency and accountability.
- Recruit, train, and onboard new team members as required, building a high-performance, collaborative culture.
- Develop and execute the sponsorship and exhibition sales strategy, setting targets and identifying growth opportunities across new sectors and regions.
- Monitor competitor activity and market developments to maintain SWE’s leadership in the renewable’s investment event space.
- Contribute to the development of innovative partnership formats such as Investor Lounges, Project Showcases, and Strategic Partner Sessions to enhance sponsor value and engagement.
- Serve as the key contact for all sponsors and exhibitors before, during, and after the event, ensuring flawless delivery of their packages.
- Coordinate internally to guarantee all sponsor entitlements such as branding, speaking opportunities, networking access, are executed to a high standard.
- Attend industry events, briefings, and networking receptions to build relationships, promote SWE, and identify new opportunities.
- Gather post-event insights and ROI data to support renewals and long-term partnerships.
- Achievement and consistent overperformance of sponsorship and exhibitor revenue targets.
- Strong leadership and development of Sales Executive(s).
- Growth in both the volume and value of commercial partnerships year-on-year.
- High client retention and satisfaction, supported by tangible ROI metrics.
- Proven strategic contribution positioning the individual for progression into a Conference Director role.
Requirements
- Proven success in B2B event sponsorship or exhibition sales, ideally within energy, finance, or infrastructure sectors.
- Strong leadership experience able to manage, coach, and inspire Sales Teams to achieve targets.
- Excellent negotiation, presentation, and relationship-building skills with senior executives and decision-makers.
- Strong understanding of ROI-based sponsorship models and the commercial dynamics of conferences or investment forums.
- Highly organised with strong CRM, reporting, and forecasting abilities.
- Strategic and entrepreneurial mindset - able to identify opportunities, refine propositions, and close complex deals.
- Clear communicator with excellent written and verbal skills.
- Ambitious and commercially minded, seeking progression toward broader event leadership responsibilities.
Benefits
- 25 days’ holiday plus bank holidays
- End of year wellbeing shutdown (closed for the last week of the year)
- Celebration day off (e.g. birthday, Diwali, Eid, etc)
- Summer Hours in August (3pm finish on Fridays)
- Helping Our World (HOW) Days – one paid day per quarter to carry out charity work
- Pension Scheme
- Private Medical Insurance
- Health Cash Plan
- Wellbeing Library (MYNDUP)
- Mentoring Programme
- Subsidised Café
- Season Ticket Loan
- Cycle to Work Schemes
- Free on-site gym and shower facilities
- Free eyesight tests
- Free flu vaccination – offered on site once a year for all employees
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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